Brand overview: Marriott Hotels & Resorts is going strong [Construction Report]
Marriott Hotels & Resorts, a world-wide synonym for high-quality hotels. (Photo: Marriott)
According to the TOPHOTELPROJECTS online database, Marriott Hotels & Resorts is looking at a season of sustained growth over the coming years.
One of the world’s most famous hotel brands, Marriott Hotels & Resorts is looking forward to a promising growth period.
With a pipeline of 105 projects and 27,735 new rooms due to hit markets in the coming years, this brand shows no sign of slowing down.
We take a closer look at the figures from the TOPHOTELPROJECTS database to see when and where the new properties will launch.
Regional growth with a small surprise
While Asia Pacific and North America have been the strongest growth markets for hotels in recent months, APAC often stayed behind North America in terms of new openings when Marriott International‘s brands were concerned.
This time it’s different. Out of the 105 upcoming openings, 46 will take place throughout APAC and bring the region 11,934 new rooms. North America follows rather far behind with 27 launches and 7,516 rooms.
Africa follows with 12 openings and 3,866 new rooms while Europe, the Middle East and South America get 8, 7 and 5 new properties respectively.
Leading national growth markets for Marriott Hotels & Resorts
With APAC leading in terms of regional growth, it doesn’t come as a surprise that China is the brand’s largest national growth market with a pipeline of 39 hotels and 10,134 rooms. The United States comes in a strong second place with 23 projects and 6,168 rooms.
Saudi Arabia, South Africa and Morocco close out the top 5 countries with 4, 3 and 2 properties each.
A busy year lies ahead
Six openings are still on the books for 2019 and come January Marriott Hotels & Resorts will continue this rhythm of opening over a hotel a week with 56 properties to be launched in 2020.
2021 looks quieter with 19 openings and things continue to slow down in 2022 which only has a pipeline of 10 hotels so far. From 2023 and onwards 14 hotels are confirmed.
Marriott Hotels & Resorts’ largest new project
A little way outside of Algeria’s capital city of Algiers, the impressive Marriott Bab Ezzouar Algiers is set to launch before the year is out.
This mixed-use development branded MARRIOTT is in the heart of a new Bab Ezzouar district in Wilaya and will house 3 Marriott properties, namely the Algiers Courtyard by Marriott, the Algiers Marriott Executive Apartments and the 1,218-key Algiers Marriott.
The vast property will welcome guests from various segments including business, conference and leisure travellers. Its luxurious amenities and the proximity to Algeria’s capital and important business and industrial zones make it highly attractive.
Three noteworthy launches coming up
The 304-key Marriott Tacoma Downtown will offer guests stunning views of Mt Rainier from a grand promenade. What will truly set this property apart though are its 840 sqm (9000 sqft) of modern convention space with state-of-the-art technology and amenities.
In the town of Wenchang on the Chinese island of Hainan, the Wenchang Marriott Hotel will open its doors soon and welcome guests into a luxurious holiday abode. Geared towards leisure guests, the seaside property is in the heart of the newly developed Moon Bay project which is complete with hotels, a private club, villas and apartments.
The Frenchman’s Reef Marriott Resort & Spa will relaunch in Q3 of 2020 after an extensive refurbishment which was needed after last year’s hurricanes. The fully redone property will include expanded pools and public spaces, hurricane proofed facilities and a new ‘premium’ area.
ABOUT THE CHAIN
Marriott Hotels & Resorts is Marriott International's flagship brand of full-service hotels and resorts, serving business and leisure upper-upscale travellers.
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