Hyatt creates Wellbeing Collective line

Pictured: Andaz Maui at Wailea Resort, one of Hyatt’s initial Wellbeing Collective properties.
Hyatt Hotels Corporation has introduced the Wellbeing Collective, a collection of its properties around the world that offer tailored wellbeing experiences to meet the specific needs of travellers.

At launch, the Wellbeing Collective boasts more than 30 hotels globally, with plans to expand in 2024.

Collection across brands

The Wellbeing Collective includes a collection of properties across Hyatt’s portfolio of brands that provide wellbeing offerings to all guests, including groups of all sizes and meeting attendees.

Through the collective’s creation, individual leisure travellers and group customers alike can book experiences to support their personal wellbeing journeys.

American examples

Some examples across the Americas region include: Andaz Maui at Wailea Resort, offering an outrigger canoe experience; Alila Marea Beach Resort Encinitas, where guests can move non-natural materials from local beaches; Hyatt Regency Lost Pines Resort and Spa in Texas has ‘The Legend of the Lasso’ experience; and at Miraval Berkshires Resort and Spa, groups can learn how to light a fire without matches.

As part of the Wellbeing Collective launch, Hyatt has also developed an industry-first global sales role dedicated to developing wellbeing collaborations and offerings for meeting and event planners.

Setting new wellbeing standards

TJ Abrams, vice president, global wellbeing, Hyatt, said: “We know that travellers are actively looking for wellbeing offerings to take advantage of while on the road. At Hyatt, we’re setting a new standard of wellbeing for travel, making sure every touch point is crafted with meaning and intent to support all facets of wellbeing.

“The launch of the Wellbeing Collective reaffirms our commitment to serving the needs of all our guests and customers, including our growing business traveller segment.”