Scandic pushes forward on Swedish expansion for Go brand

Image © Scandic Hotels
Scandic has increased the pace of Scandic Go’s expansion in Sweden with two new long-term lease agreements.

Scandic has signed two long-term lease agreements with property owner JV Nordväst Fastighet AB to take over two hotels in Helsingborg and Jönköping.

Together, the two properties will have 199 rooms. The hotels will undergo comprehensive renovations and will be adapted to Scandic’s new brand before opening during the first half of 2026.

Interest in Scandic Go is high, and during 2024, Scandic has increased the pace of establishing hotels under the new brand. In July, the company announced that it would open two new hotels in Gothenburg and Umeå. 

Helsingborg and Jönköping are important economic centres and hubs in Sweden. Including the two hotel takeovers in Helsingborg and Jönköping, the company’s pipeline for Scandic Go now comprises six hotels with a total of 851 rooms in Sweden and Finland.  

By taking over hotels or converting office space in destinations where market share in the economy segment is low, the company can accelerate the rate of establishing Scandic Go hotels. The new hotels are existing hotels that Scandic will take over, and they have central locations in destinations where demand from business and leisure travellers is expected to increase.

Sustainable certifications for Helsingborg hotel

The 96-room Helsingborg Scandic Go is centrally located, only 500 metres from the town’s central station and ferry connections to Helsingør.

With its proximity to Denmark, Helsingborg is an important hub for southern Sweden and a destination where both commerce and the population are growing. 

The hotel will be certified by the Nordic Swan Ecolabel, the official environmental certification in the Nordic countries after it opens.

Jönköping offering caters to business and leisure

Scandic Go’s Jönköping hotel will be located in the city center, giving guests easy access to entertainment options and attractions in the region. 

The city is a diversified economic centre, and the hotel is expected to attract a range of guests as a result. 

The 103-room hotel will be certified by the Nordic Swan Ecolabel, after it opens.

After the hotels open, Scandic will operate three hotels with a total of 520 rooms in Helsingborg. In Jönköping, Scandic’s total capacity after opening the new Scandic Go in the city will be three hotels with a total of 593 rooms.


Scandic is the largest hotel company in the Nordic countries with a network of about 280 hotels and 58,000 hotel rooms in operation and under development at more than 130 destinations. 

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