Region overview: 300,000 new hotel rooms planned around Europe [Infographic]

by | 25 Sep 2020 | Projects

The TOPHOTELPROJECTS construction database shows that Europe’s hotel industry is continuing to invest despite Covid19, with more than 1,700 development projects on the books across the continent. 

While worries about the state of the market still plague many hoteliers, hospitality developers around Europe seem relatively optimistic about the likely speed of recovery.

1,725 new hotels are currently in the works, our researchers have found, bringing a total of 299,208 new rooms into play. We find out when and where these exciting schemes will go live.

Upcoming hotel openings by year

Even though there are only a little over three months left in 2020, another 341 hotels with 54,225 rooms are slated to open this year. However, only 147 of them are already in the pre-opening phase.

2021 will be the busiest year in the near future, with 519 launches and 84,196 rooms lined up. Another 261 properties with 47,446 rooms are planned for 2022, and 604 projects with 113,341 keys are in the pipeline for 2023 and beyond.

Of the 1,752 new hotels, 1,231 will be in the four-star segment, while 494 will be in the luxury five-star category.

Europe’s top ten national growth markets

The UK leads our country-by-country list of Europe’s fastest-growing hotel markets with 414 openings and 60,651 rooms. Germany comes in second place with 355 launches and 55,657 rooms, and France completes the top three with 105 new hotels and 18,286 keys.

Elsewhere, Spain and Italy will get 79 and 74 properties respectively, while Ireland and Poland will grow their offerings by 70 and 65 hotels each. Russia, Switzerland and Austria each have 63 projects on the cards.

European cities with the most hotel openings

London tops the leaderboard when it comes to European cities with 106 hotels and 18,235 rooms to be added to its already impressive hospitality offering. Dublin follows in a distant second place, contributing 50 openings and 8,204 new rooms. Paris takes third place with 34 launches and 6,570 keys.

Further down the list, Liverpool and Hamburg have 29 and 24 projects in their respective pipelines. Both Glasgow and Vienna will see 22 properties launch, while 21 hotels are under construction in Manchester. Frankfurt am Main and Berlin conclude our rundown with 19 and 18 ongoing projects.

Fastest growing hotel brands in Europe

In terms of Europe’s fastest growing hotel brands, Hilton Worldwide is way out in front with four of its brands getting into the top ten. Hampton by Hilton will expand by 55 hotels and 8,853 rooms, followed by Hilton Garden Inn, which will grow by 30 properties and 4,748 keys.

Radisson Blu Hotels & Resorts comes in third with 23 projects in its pipeline, which will bring 4,463 rooms. Courtyard by Marriott and Holiday Inn Hotels & Resorts are close behind with 22 and 21 upcoming launches respectively.

Not to be overlooked, both Scandic and DoubleTree by Hilton will add 18 hotels, while Mercure and Hotel Indigo are planning 17 openings. Radisson Red completes the list with 16 additions to its European portfolio.

Noteworthy hotel openings around Europe

Slated to open in Q3 2021, the 632-key Scandic Spectrum will be close to Oslo’s Central Station, Tivoli Gardens, City Hall and the harbour. This will make the hotel an obvious hub for social gatherings and out-of-town guests, helped no doubt by the fact that an entire floor will be devoted to restaurants, bars and a terrace overlooking the city and harbour.

Also worth remembering is the 504-room Hard Rock Hotel Barcelona, which will showcase a stunning rooftop terrace and bar with a swimming pool, two speciality restaurants, a lobby bar and a music bar. Rooms will boast luxurious private balconies overlooking the Mediterranean Sea. Of course, the new hotel will offer the brand’s signature amenities as well, such as the Body Rock Fitness Centre, Rock Spa, the Sound of Your Stay in-room music programme, a Rock Shop and a Hard Rock Roxity Kids’ Club. In addition, seven meeting rooms and a ballroom will deliver a total of 2,000 sq ft of conference space to accommodate a variety of events and occasions. The opening date is set for early 2022.

In Hamburg, a new dual-branded Marriott International project will draw attention once it launches in late 2023. The 145-room Residence Inn by Marriott Hamburg Hafencity will share a building with the 510-key AC by Marriott Hamburg Hafencity. Designed by the group gmp, the brick structure will blend in well with the surroundings but create a slight contrast due to its curved shape. The new AC hotel’s highlight will be the 18th-floor sky bar, offering spectacular views.

Similarly, Amsterdam’s skyline will be enriched by the addition of two iconic buildings along the IJ waterfront next to the EYE Film Institute and A’DAM Tower. One will be home to Maritim Amsterdam, the flagship congress and conference hotel for the award-winning German Maritim Group, set to open in early 2022. The second will be a high-quality residential building. This mixed-use project, in keeping with the area’s goal of becoming the new heart of Amsterdam, will boast a conference centre including halls and meeting rooms for approximately 5,000 guests on the first three floors.

According to the TOPHOTELCONSTRUCTION online database, these are the top ten European countries in terms of hotel development:

Many TOPHOTELNEWS articles draw on exclusive information contained in the TOPHOTELPROJECTS construction database. This subscription-based product includes the details of thousands of hotel projects around the world, along with the key decision-makers behind them. Please note, our data may differ from the records held by other organisations. Generally, the database focuses on four- and five-star schemes of significant scale; tracks projects in either the vision, pre-planning, planning, under-construction, pre-opening or newly opened phase; and covers newbuilds, extensions, refurbishment and conversions.

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