Fairmont announces signing of fifth hotel in UK and Ireland

Fairmont Hotels & Resorts has signed The Mere in Cheshire as the fifth Fairmont property in the UK and Ireland.

The historic Mere hotel in Cheshire is now set to undergo a redevelopment before reopening as Fairmont Cheshire The Mere. The property is expected to debut in the third quarter of 2024.

A historic signing

In partnership with Dubai-based real estate development and investment firm, Select Group, Fairmont Hotels & Resorts has announced the signing and redevelopment of this Cheshire property. The signing signifies Accor’s commitment to strategic growth of the luxury Fairmont brand.

Mark Willis, CEO of Fairmont Hotels & Resorts, commented: “The Fairmont brand is known for its timeless grandeur, magnificent architecture, celebrated addresses with heartfelt service and, as such, is a natural partner for The Mere.”

“In partnership with Select Group, our combined vision will create a property which will set a new standard for luxury hospitality in the North West of England, further solidifying Fairmont as an exceptional brand for unforgettable experiences.”

Select Group Founder and CEO, Rahail Aslam, added: “We are pleased to grow our strategic partnership with Accor and excited to add the Fairmont brand to our extensive international portfolio of hospitality developments.”

“Delivering globally recognised experiences with a local touch, we look forward to rebranding the iconic The Mere Golf Resort & Spa to Fairmont, reinforcing the property’s positioning as the luxury hotel of choice in the North-West of England for both business and leisure travellers.”

A luxury country estate

On reopening, the new country estate by Fairmont will be a leading luxury golf and spa resort in the North West of England.

This property sits in a scenic position overlooking The Mere Lake outside the town of Knutsford. Spanning 157 acres, the resort currently encompasses 81 luxurious guest rooms, wellness facilities and an 18-hole championship golf course.

On completion of its restoration, expansion and redesign, the resort will reopen with 120 guest rooms, including 27 suites, new culinary and wellness facilities and the existing golf course.

Manchester-based Leach Rhodes Walker Architects will be behind the property’s renovation and London-based Bergman Design House has been appointed interior designer for the project. The appointed designers will work in collaboration with Accor’s luxury Design & Technical Services team.