Imagery courtesy of IHG Hotels & Resorts.
IHG Hotels & Resorts has signed a management agreement with Pan Pacific International Holdings Corporation for the first Hotel Indigo branded site in Tokyo, Japan.
Opening in late 2023, Hotel Indigo Tokyo Shibuya will be the fourth Hotel Indigo-branded hotel in Japan, following Hotel Indigo Hakone Gora which opened in 2020, and Hotel Indigo Karuizawa and Hotel Indigo Inuyama Urakuen Garden, both of which opened earlier this year.
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Hotel Indigo Tokyo Shibuya will be located at the top of the ‘Dogenzaka Dori’, a large, mixed-use complex that’s being developed as part of the Shibuya Ward Dogenzaka 2-chome development plan. The property’s design will be on the theme of Shibuya as a ‘jungle city’ where individuality and colours mix and change.
In addition to the 272 guestrooms, the hotel will have facilities such as a neighbourhood café and bar with an outdoor terrace and a fitness gym. Rooms occupying the upper floors will offer panoramic views, which extend as far as Mount Fuji and Tokyo Sky Tree on a clear day. It will also feature a coffee shop for eat-in and take-out near the entrance on the third floor.
Swift brand expansion
Abhijay Sandilya, MD – Japan, IHG Hotels & Resorts, said: “We are so proud to announce the signing of Japan’s fourth Hotel Indigo hotel, demonstrating the incredible growth the brand has seen since we debuted it here just two and a half years ago.
“Shibuya is one of Japan’s world-class culture hubs that is perfectly suited to the neighbourhood stories embodied by Hotel Indigo, so we could not wish for a better location for this great brand to make its Tokyo’s debut. We are honoured to form this partnership with Pan Pacific International Holdings Corporation, and look forward to working hand-in-hand long into the future.”
New Shibuya destination
Pan Pacific International Holdings Corporation, president and CEO, representative director, Naoki Yoshida added: “PPIH is proud to develop this new urban development plan that takes advantage of the charms of Shibuya, with the goal of creating a lifestyle hub with a large-scale complex, comprising ‘retail, offices and a hotel’ and proposing a new circulation route around the Shibuya area. We would like to express our deepest gratitude to the many people involved in this project. ‘Dogenzaka Dori’ will create a new destination for people to come to the Shibuya area, a lifestyle hub that attracts a diverse range of people and revitalises the area as a new centre of culture.
“We are honoured to be partnering with IHG Hotels & Resorts, a leader in connecting people with travel around the world. Together with Hotel Indigo Tokyo Shibuya, which reflects the evolving character and charm of the Shibuya area, we hope that Dogenzaka Dori will shine a light on the still undiscovered charms of Shibuya and provide a wonderful experience for many domestic and international guests.”
Rapid rise
Lifestyle boutique hotel brand Hotel Indigo now has 254 open or pipeline hotels worldwide, while in Japan the IHG group overall has a total of 50 open or pipeline hotels under six brands – (ANA) InterContinental, Kimpton, ANA Crowne Plaza, (ANA) Holiday Inn, Holiday Inn Express and Hotel Indigo, and is preparing to launch Regent Hotels & Resorts, Six Senses Hotels Resorts Spa and voco sites in the coming years.
Since January 2020, IHG has opened 11 hotels in Japan, including three Hotel Indigo brands (Hotel Indigo Hakone Gora, Hotel Indigo Karuizawa and Hotel Indigo Inuyama Urakuen Garden), ANA Holiday Inn Resort Shinano-omachi Kuroyon, Kimpton Shinjuku Tokyo, Holiday Inn Express Osaka City Centre Midosuji, and the 1,000-room resort in Appi Kogen, which includes ANA InterContinental, ANA Crowne Plaza and ANA Holiday Inn.
Positive pipeline
With the opening of Hotel Indigo Tokyo Shibuya in 2023, IHG will have five hotels in Tokyo and eight in the greater Tokyo area. (ANA InterContinental Tokyo, The Strings by InterContinental Tokyo, InterContinental Tokyo Bay, Kimpton Shinjuku Tokyo, InterContinental Yokohama Grand, InterContinental Yokohama Pier 8 and ANA Crowne Plaza Narita)
IHG said it’s committed to grow in Japan and will continue to focus on building relationships with property owners to further expand its portfolio. Pipeline properties include InterContinental Okinawa Chura Sun Resort, Regent Kyoto, Six Senses Kyoto and voco Osaka Central.
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Hotel Indigo is a new innovative brand designed for the style-conscious traveller looking for the individual approach and facilities of a boutique hotel.
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