Ocean Signature Resorts is renaming and upgrading Ocean Eden Bay, its adults-only, all-inclusive property in Coral Spring, Trelawny, Jamaica. Starting in November 2026, the resort will operate as Ocean Allure Eden Bay. The change brings the property into the company’s Ocean Allure collection, a newer set of resorts built around higher-end service and design. Ocean Allure Costa Mujeres, which opened in December 2025, was the first resort in that collection.
The Jamaica property sits on the Montego Bay seafront, about 30 minutes from the airport and a short drive from Falmouth. It has 444 suites, ranging from garden and pool-view Junior Suites to two-story Rooftop Suites with private jacuzzis. Guests also get access to the neighboring Ocean Coral Spring resort, which adds more restaurants, pools, and activities to the stay.
What Changes for Guests
The upgrades touch nearly every part of the guest experience, starting at check-in. All guests will now receive a champagne welcome, and Rituals bath amenities, once limited to Privilege-tier guests, will be standard in every room category. Rooms will get striped bedding, slippers, and a restocked minibar with water, juice, soda, beer, and snacks. Valet parking is now included for everyone, and a coffee maker upgrade will come with an ice bucket.
Bar service is also changing. Premium drinks, previously served only in select bars, will now be available at all four bars on property, including the Lobby Bar and Beach Bar. The resort’s six restaurants, among them a steak house, a Caribbean beach restaurant, and a dinner theater called the Senses Dinner Show, remain unchanged for now.
Guests booking the Privilege tier will see a bigger jump in amenities. Rooms will come with a wider choice of premium liquor, along with glassware and ice on request. The minibar adds liquor miniatures, M&M’s, and cookies. Bedding gets upgraded to a striped duvet set, and toiletries now include aloe products and a comb. Privilege guests already had access to butler service, private check-in, and reserved seating across the resort’s à la carte restaurants, and those services will continue.
A Broader Push Across the Brand
Markus Haack, Senior Vice President of Sales, Marketing, Distribution, and Revenue at Ocean Signature Resorts, said the move reflects the resort’s existing reputation in the region. He described the shift to Ocean Allure as building on a property that already has a following among adults-only travelers. The company has not said whether other resorts in its portfolio will make a similar switch.
Ocean Eden Bay will keep its current name and pricing structure until the change takes effect in November. The company says the amenity upgrades are already rolling out in phases across all room categories, ahead of the formal rebrand. The resort will continue to operate under Ocean Signature Resorts’ Stay Green sustainability program throughout the transition.
