Rosewood to reimagine Austrian ‘fairytale’ castle

by | 23 Aug 2022 | Hotel Projects, Projects, Refurbishments

Imagery courtesy of Rosewood Hotels & Resorts.

Rosewood Hotels & Resorts will be taking over the legendary Hotel Schloss Fuschl in Austria with a view to upgrading the historic building.

Schörghuber Corporate Group subsidiary, Arabella Hospitality, appointed the hotel operator to manage the ‘fairytale castle’, with a reopening as Rosewood Schloss Fuschl scheduled for late 2023.

Heritage modernisation

The full renovation, beginning this year, will update the structure and grounds to feature 98 well-appointed guestrooms, including 46 suites and six chalets. In addition, Rosewood Schloss Fuschl will be home to world-class restaurants and lounges and will also feature Asaya, Rosewood’s integrative well-being concept, with eight treatment rooms, indoor and outdoor swimming pools and a fitness centre.

This is the second partnership between Arabella Hospitality and Rosewood, with the brands currently working together to debut Rosewood Munich. The two groups are committed to protecting Rosewood Schloss Fuschl’s heritage while modernising the resort experience in keeping with Rosewood’s ‘a sense of place’ guiding concept.

Meticulous guardian

The new resort will also mark Rosewood’s second property in Austria following Rosewood Vienna’s recent opening and adds to the brand’s robust development pipeline of properties across Europe and the German-speaking market.

Situated on the banks of Lake Fuschl, the property has been welcoming guests for centuries. The reimagining of the 15th century landmark adds to Rosewood’s unique collection of ultra-luxury hotels and resorts, and is intended to cement the brand’s status as a meticulous guardian of some of the world’s most iconic heritage buildings.

Unique resort

Sonia Cheng, CEO of Rosewood Hotel Group, said: “We are pleased to continue our growth in Austria, with the addition of this beautiful and tranquil lakeside property. Complementing the opening of Rosewood Vienna, this property expands our presence in this storied destination with a unique resort offering. Reimagining and restoring historic spaces has become an integral part of Rosewood’s brand DNA, and we are honoured to be entrusted with continuing the legacy of this notable property.”

Florian Schörghuber, co-CEO of Schörghuber Corporate Group, commented: “My family is once again investing heavily in the substance of this magical place and in its soul. Along with Rosewood Hotels & Resorts who, with their ‘a sense of place’ philosophy, are the perfect partner for Schloss Fuschl; we will lead our hotel into a new, successful era and secure and expand it as a home of exceptional hospitality and equally as an important economic contributor to the province of Salzburg.”

Karl-Heinz Pawlizki, CEO of Arabella Hospitality, added: “I am delighted that, in addition to Rosewood Munich, we will now also entrust Rosewood Schloss Fuschl to our internationally renowned partner Rosewood for management. Rosewood Hotels & Resorts is the perfect luxury hotel brand for the tradition-rich castle with its spectacular location on Lake Fuschl. We are convinced that together we can successfully position it in the European luxury resort segment after the extensive renovation. Rosewood’s values and culture are an excellent fit with ours. We are already looking forward to welcoming the first guests from all over the world in Munich and at Lake Fuschl.”

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