Marriott lines up three conversions for Bonvoy’s US portfolio

Image Courtesy of Marriott
As part of its Marriott Bonvoy program, Marriott will be converting three properties into its portfolio in the US.

Marriott International, Inc. will convert three iconic luxury properties in the United States into brands within its Marriott Bonvoy portfolio.

Spanning from East to West

Stretching from Manhattan to Hawai’i, the company’s three planned luxury conversions include: The Resort at Pelican Hill, Turtle Bay Resort, and a luxury Midtown hotel in New York City. They are all expected to join Marriott Bonvoy’s luxury brands this summer.

The New York property will join the Marriott Bonvoy portfolio on June 5. This property is located in the heart of Midtown Manhattan and close to popular NYC attractions including Central Park and Times Square. This addition marks The Luxury Collection’s return to New York City.

The Resort at Pelican Hill is a five-star luxury property located in Newport Beach, California. It’s expected to join Marriott’s luxury portfolio on July 1. The 504-acre resort sits on Newport Beach’s coast and includes the Pelican Hill Golf Club, featuring two 18-hole golf courses with 270-degree ocean views. The Irvine Company will continue to own the property, with Marriott managing. It is expected to be converted to a St. Regis later.

Turtle Bay Resort, located on the North Shore of O’ahu, Hawai’i, is anticipated to join The Ritz-Carlton brand portfolio later this summer. This resort contains oceanfront bungalows, lavish suites, and ocean view rooms. Seven calm beaches are within walking distance, as well as 12 miles of hiking and biking trails. Host Hotels & Resorts’ purchase of the property, as well as Marriott’s assumption of resort management, is expected to occur later this summer.

Image Courtesy of Marriott

A luxury pipeline

“In the last few weeks, we finalized deals for conversions of three incredible properties, adding over 1,000 rooms to our system and continuing to underscore our commitment to luxury,” said Leeny Oberg, Chief Financial Officer and Executive Vice President, Development, Marriott International.

“We are sought out by owners because of the depth and breadth of our brand portfolio and the power of our platform to drive results. Today, the company has an industry-leading global luxury distribution of over 510 open hotels with another 234 luxury hotels in the signed pipeline. We look forward to strengthening our leadership in this important customer segment as we continue to work with owners to maximize the potential of their projects.”

Marriott’s portfolio contains seven dynamic luxury brands – The Ritz-Carlton, including Ritz-Carlton Reserve and The Ritz-Carlton Yacht Collection, Bvlgari Hotels & Resorts, St. Regis Hotels & Resorts, EDITION, The Luxury Collection, JW Marriott, and W Hotels.

Luxury properties currently account for around 10 percent of both Marriott’s open rooms and pipeline rooms.