JW Marriott hits key milestone with the opening of its 100th hotel

by | 17 Feb 2021 | Design

Featuring the work of Nicholas Brosch Wurst Wolfe & Associates and Champalimaud Design, the 100th JW Marriott property worldwide is an impressive addition to Florida’s hospitality scene.

Marriott International has strengthened its foothold in the Sunshine State with the debut of its luxury brand JW Marriott in Tampa. JW Marriott Tampa Water Street is expected to hold a formal grand opening celebration in April 2021.

The scheme’s located next to both the Tampa Convention Center and Amalie Arena (home to the NHL team Tampa Bay Lightning), and boasts convenient access to its sister property, Tampa Marriott Water Street, via a glass skybridge on the third floor.

“The first JW Marriott opened in Washington DC in 1984 and was a tribute to my father, JW, and a celebration of his love of service and hospitality,” explained Bill Marriott, executive chairman of the board at Marriott International. “That tribute has now evolved into a global hotel brand, an incredible testament to the spirit of that first hotel being embraced worldwide. Our family is incredibly proud that my father’s name now welcomes guests in over 100 desirable destinations across the globe now, including Tampa.”

An impressive design-led hotel

Designed by Nicholas Brosch Wurst Wolfe & Associates, the hotel’s wow factor is boosted considerably by the presence of an art-filled four-storey atrium anchored by a floating conference room dubbed ‘Skybox’. Meanwhile, New York-based outfit Champalimaud Design has layered the interiors with a water-inspired concept featuring custom furnishings in a soft, natural colour palette that creates an understated and calming aesthetic.

Billed as a hotel for both business and leisure travellers, there’s no less than 100,000 sq ft of meeting and event space, including the largest ballroom in Tampa at approximately 30,000 sq ft. In tandem with Tampa Marriott Water Street, moreover, the complex features more than 40,000 of additional total event space.

Elsewhere, the property’s 519 rooms include the 2,230 sq ft Presidential Suite, with its own terrace and wet bar, and the 1,190 sq ft JW Suites, serving up expansive city views.

Putting wellbeing centre stage in Tampa

For those looking to tap into the brand’s renowned wellbeing offering, the Stay Well Premier Rooms on the 16th floor come complete with a vitamin C-infused shower, circadian lighting and an air-purification system. There’s also a resort-style pool on the sixth floor, while the signature Spa by JW comprises ten suites offering calming and renewing treatments like the Energy Boost Lift Me Up Massage.

Last but not least, the hotel’s F&B programme includes the laidback farm-and ocean-to-table spot Driftlight; Six, which puts a modern and local twist on the traditional bistro, overlooking the pool; and grab-and-go concept Turntable.

“We couldn’t be more proud to introduce JW Marriott’s 100th hotel in a city that has emerged as one of Florida’s most exciting destinations in recent years – Tampa,” said Bruce Rohr, global brand leader of JW Marriott. “With its seamless integration into the vibrant Water Street neighbourhood, modern design and luxurious amenities inspired by the principles of mindfulness, JW Marriott Tampa Water Street is a shining example of our brand’s continued excellence and our legacy of exceptional service.”

Related Articles

Hyatt Regency Cambridge new renovation by Campbell House

Hyatt Regency Cambridge new renovation by Campbell House

Image © 2024 Hyatt Corporation The design takes cues from the traditional, scholarly atmosphere of the nearby universities and combines this aesthetic with industrial details and eclectic furniture to create a playful environment for students, business travelers, and...

Virgin Hotels previews second UK site

Virgin Hotels previews second UK site

Imagery courtesy of Virgin Hotels. Virgin Hotels has given a sneak peek at its upcoming Glasgow development ahead of its opening in December this year. Virgin Hotels Glasgow is the second site for the brand in the UK and will feature 240 Chambers spanning across 15...

Six Senses to open highly anticipated Swiss resort this December

Six Senses to open highly anticipated Swiss resort this December

Imagery © Six Senses. Six Senses Crans-Montana is on track for making its debut, just in time for the 2022-23 winter season, at the end of the year. The year-round slope-side property promises to combine vitality, serenity and adventure in a space featuring luxury...

Design concept: Shiroiya Hotel

Design concept: Shiroiya Hotel

Imagery © Katsumasa Tanaka. This week’s TOPHOTELDESIGN exclusive places the focus on industrial-chic Shiroiya Hotel featuring a man-made grassy hill. The 2020-completed hotel in Japan is the result of a collaborative design effort between several architecture and...

Boutique brand rebuilds historic houses for Japanese luxury resort

Boutique brand rebuilds historic houses for Japanese luxury resort

Imagery courtesy of The Pavilions Hotels & Resorts. The Pavilions Hotels & Resorts is relocating 19th century traditional kominka Japanese houses for a new luxury resort in Hokkaido. The Pavilions Niseko Resort will launch in Q4 2024, and the build includes...

Design showcase: Top 5 corridor designs

This week’s collaboration with TOPHOTELDESIGN highlights the hotel hallways which make moving from one area to the next a fascinating exploration. We have chosen five properties which focus on the journey as well as the destination. These corridors not only lead to...



JW Marriott is a world-class luxury hotel chain found in major cities as well as exclusive vacation destinations.