Acclaimed restaurateur reveals Phoenix hotel plans

by | 10 Jun 2021 | Design

Sam Fox, who has opened more than 100 restaurants, is launching his first hotel with help from Nelsen Partners Architects, Berghoff Design Group and Judi Testani of Testani Design Troupe.

Expected to open in autumn 2023, The Global Ambassador promises to combine impressive hospitality, culinary and wellness experiences.

A legacy project

Created through a global lens but with a local connection, The Global Ambassador will sit within a mixed-use scheme by Red Development. Located on the north-west corner of 44th Street and Camelback Road in Phoenix, this prominent site lies at the point where Phoenix, Scottsdale and Paradise Valley converge.

Fox will manage, operate and co-develop the hotel under his newly formed Author & Edit Hospitality company.

“The Global Ambassador is a deeply personal, legacy project for me that furthers my pursuit of combining unmatched hospitality with culinary excellence,” he said. “This is so much more than a hotel – it’s a luxury lifestyle brand that we hope will inspire and draw travellers from all over the world to explore Phoenix in a new way. The Global Ambassador is the natural evolution of my passion for creating memorable hospitality experiences.”

Fox will be instrumental in realising every aspect of the hotel. He is developing the property alongside business partner and friend Brian Frakes of Common Bond Development Group, who will assist with design, architectural oversight and financial modelling. Nelsen Partners Architects will lead the architectural design, Berghoff Design Group will be responsible for the site’s landscape architecture and the interiors will be designed by Judi Testani of Testani Design Troupe.

A vibrant social hub

The 141-room hotel promises to exude energy and embody a lively atmosphere. From the social areas to tucked-away courtyards, each area is intended to feel rich in sophistication and charm.

Drawing on Fox’s restaurant experience, the hotel will house five original dining venues, with cuisine that’s influenced by the Mediterranean region. Notably, these establishments are to include the largest rooftop restaurant in the state, overlooking Camelback mountain.

Meanwhile, a plaza courtyard with inviting seating will lie at the heart of the hotel. The hotel’s wellness centre will comprise an ultra-luxe spa and expansive fitness level, with the level above this then housing an exclusive members’ club, which is to be the first of its kind in Arizona.

“With The Global Ambassador, we are evolving luxury hospitality at every level and from every perspective in order to deliver something truly remarkable for the well-travelled set who is looking to be inspired and intrigued in an authentic and unexpected way,” said Fox. “This is a convergence of significance found in hospitality, wellness and culture.”

For Fox, this news follows on from the debut of The Twelve Thirty Club in Nashville. The restaurateur has opened over 100 restaurants to date, with more launches planned for 2021.

Related Articles

Virgin Hotels previews second UK site

Virgin Hotels previews second UK site

Imagery courtesy of Virgin Hotels. Virgin Hotels has given a sneak peek at its upcoming Glasgow development ahead of its opening in December this year. Virgin Hotels Glasgow is the second site for the brand in the UK and will feature 240 Chambers spanning across 15...

Six Senses to open highly anticipated Swiss resort this December

Six Senses to open highly anticipated Swiss resort this December

Imagery © Six Senses. Six Senses Crans-Montana is on track for making its debut, just in time for the 2022-23 winter season, at the end of the year. The year-round slope-side property promises to combine vitality, serenity and adventure in a space featuring luxury...

Design concept: Shiroiya Hotel

Design concept: Shiroiya Hotel

Imagery © Katsumasa Tanaka. This week’s TOPHOTELDESIGN exclusive places the focus on industrial-chic Shiroiya Hotel featuring a man-made grassy hill. The 2020-completed hotel in Japan is the result of a collaborative design effort between several architecture and...

Boutique brand rebuilds historic houses for Japanese luxury resort

Boutique brand rebuilds historic houses for Japanese luxury resort

Imagery courtesy of The Pavilions Hotels & Resorts. The Pavilions Hotels & Resorts is relocating 19th century traditional kominka Japanese houses for a new luxury resort in Hokkaido. The Pavilions Niseko Resort will launch in Q4 2024, and the build includes...

Design showcase: Top 5 corridor designs

Design showcase: Top 5 corridor designs

This week’s collaboration with TOPHOTELDESIGN highlights the hotel hallways which make moving from one area to the next a fascinating exploration. We have chosen five properties which focus on the journey as well as the destination. These corridors not only lead to...

Roost moves further into the American south

Roost moves further into the American south

Imagery courtesy of Morris Adjmi Architects. Hot on the heels of an opening in Tampa, Florida, the Roost aparthotel brand is heading to neighbouring US state South Carolina with a development scheduled to launch in early 2024. Roost Charleston is intended to be a...

Pin It on Pinterest