Top five most-read stories of 2020: Radisson Hotel Group
Our most-read Radisson Hotel Group stories of 2020 roundup includes an exclusive look at how the company responded to the Covid19 crisis and a preview of a beautiful 222-key resort with its very own lagoon.
Radisson Hotel Group, the go-to-market name for Radisson Hospitality Inc and Radisson Hospitality AB, is one of the world’s largest hotel groups. It’s behind major brands like Radisson Collection, Radisson Blu, Park Plaza and Radisson, and has more than 1,400 properties in operation and under development across 120 countries.
We’re forever running stories about this multinational hospitality company here on TOPHOTELNEWS, covering everything from the latest hotel openings and board-level reshuffles to data-driven features investigating how its development pipeline is shaping up. This year, of course, it’s impossible to ignore the impact that Covid19 has had on industry giants like Radisson too, so we’ve penned a number of articles examining this subject in detail. And rest assured, we’ll keep producing exclusive editorial on all this and more in 2021.
Top five most-read Radisson stories of 2020
We’ve worked hard to inform, educate and entertain our readers throughout this challenging period and so, in that vein, we’re proud to be able to share with you the stories that produced the largest number of page views in 2020:
1) Covid19 hotel development analysis: Radisson Hotel Group
Our most-read Radisson story of the year was this well-received instalment of our exclusive ‘Covid19 hotel development analysis’ series from June, in which we considered how the world’s top hotel groups were responding to the immediate challenges thrown up by coronavirus.
2) Q4 2020 Covid development update: Radisson Hotel Group
As the initial panic prompted by the pandemic slowly subsided, we published our ‘Q4 2020 Covid development update’ series – looking at how the development pipeline of the industry’s leading lights was holding up – and this story focusing on Radisson proved particularly popular.
3) Project of the Week: Radisson Blu Anaheim
Everyone enjoys reading about eye-catching architecture, so perhaps we shouldn’t be surprised that this story about a GBD Architects-designed Radisson Blu hotel in California makes our top five – it boasts a landscaped roof deck and pool, offering the perfect spot for guests to watch fireworks displays from the nearby Disneyland Resort.
4) Radisson renews commitment to ambitious African expansion plan
Radisson is pushing hard to grow its footprint in Africa and this article, in which the company renewed its commitment to the continent despite the pandemic, generated plenty of traffic following a strong performance on social media.
5) Project of the Week: Radisson Phuket Mai Khao Beach
This article previewing a 222-key resort in one of Thailand’s most-visited tourism destinations really grabbed the attention of our readers, which is probably in no small part down to the fact that it features its very own picture-postcard lagoon.
Click here to read our 2020 most-read stories series in full: Development continues despite pandemic | Marriott International | Hilton Worldwide | Accor | IHG | Hyatt Hotels Corporation | Radisson Hotel Group