So great! 25hours Hotels set up a “Trump Suite” for the G20 Summit!

by | Jul 6, 2017 | Chains

Hamburg has been waiting with bated breath for the G20 Summit from 6 to 7 July 2017 for months now. A fair few of the city’s residents are fed up with the restrictions and the expense involved in protecting the G20 guests. “It affects us, too”, confirms Christoph Hoffmann, CEO of 25hours Hotels. “The whole area around the Elbphilharmonie will become a no-go zone on Friday. Two of our Hamburg hotels are directly adjacent.”

But instead of joining the ranks of the perennial fussers, 25hours prefers a more humorous dig at the whole shebang. The hotel group has joined with the Honey Agency to set up a “Trump Suite” in the 25hours Hotel Altes Hafenamt in HafenCity for the duration of the G20 Summit. The familiarly opulent predilections of the high-and-mighty summit visitor may not be quite the perfect fit for the otherwise maritime flair of the establishment. But guests living like the President in the 25hours Hotel will experience more than just police cordons and convoys of armoured vehicles ferrying heads of state. They will also enjoy a pomp and circumstance hitherto (almost) unheard of in a hotel room. As one would expect of 25hours Hotels, known for the lovingly designed details of their rooms, the Trump Suite also catches the eye with its charming, iconic and ironic nods and winks – from the golden hair dryer (with styling tips) to the Mexican chocolate as a welcome gift.

But the suite is not available for bookings: instead it will go to the highest bidder on eBay. Bidding at the moment is EUR935 and will end today at 5.30 PM. It involves two nights (7–9 July 2017), including breakfast, a welcome drink in The Boilerman Bar and a dinner in the eclectically Oriental-style Neni restaurant.

All of the proceeds from the auction will go to the climate protection organisation “Klima ohne Grenzen”. “This offer is very, very great, and so everyone should bid bigly”, says Chef Brand Officer Bruno Marti.


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