Marriott to bring Westin to Brazil

Hotel giant Marriott International has struck a deal to open the KPF-designed The Westin Hotel São Paulo, the brand’s first property in Latin America’s largest country.

Marriott to bring Westin to Brazil

by | 24 Oct 2021 | All, Design

Hotel giant Marriott International has struck a deal to open the KPF-designed The Westin Hotel São Paulo, the brand’s first property in Latin America’s largest country.

Brazil’s economic powerhouse is eagerly awaiting the arrival of a towering new hospitality scheme.

A prime location

Marriott International has signed a franchise agreement with Hotéis Deville to introduce a Westin-branded property to São Paulo. Slated to open in the spring of 2024, the project will feature 187 guestrooms and suites in the city’s exclusive Itaim Bibi district.

The Westin Hotel São Paulo will be part of the JK Square mixed-use development, set to bring together a mix of shops, offices and residences upon completion.

“We are delighted to announce this exciting newbuild project in a prime location within the city to be developed by Hotéis Deville,” said Laurent de Kousemaeker, chief development officer in the Caribbean and Latin America for Marriott International.

“São Paulo is a key South American gateway city with great opportunity for new quality branded upper-upscale product. Our signature wellbeing Westin brand will offer a fresh and unique experience to both international and Brazilian guests.”

Westin’s ambitious plans

According to the plans, the hotel will be home to a second-floor restaurant, a bar integrated into the lobby and a third-floor wellness area boasting a swimming pool and fitness centre. Events will also be catered for across a variety of conference and meeting rooms.

SDI Desenvolvimento Imobiliário will develop the KPF-designed scheme.

“We are very excited about this project in São Paulo, which will serve as part of an iconic complex in a desirable location,” said Jayme Canet Neto, Hotéis Deville CEO. “The innovative Westin brand that caters to both corporate and leisure travellers will elevate the offering in the market.

“Our longstanding relationship with Marriott as franchisees of the São Paulo Airport Marriott in Guarulhos has been very successful, and we are certain that this new development will further deepen our collaboration.”

Related Articles

Hilton to double market presence in lifestyle segment

Hilton to double market presence in lifestyle segment

Hilton Hotels is bedding down recent acquisitions in the lifestyle hotel segment, and now expects to double its presence in the category over the next four years, taking it to 700 hotels globally. In recent months, the group has concluded two deals that have added to...

EVT grows its QT brand with new Singapore hotel

EVT grows its QT brand with new Singapore hotel

Australasian hospitality business EVT Hotels & Resorts has launched its international expansion, signing a hotel in Singapore that will rebrand later this year to its QT brand.  Hotel Telegraph in Singapore closed in April 2024 for a refit, and will reopen in its...

European hotel company Kempinski debuts in Vietnam

European hotel company Kempinski debuts in Vietnam

The riverside resort will be rooted in Vietnamese culture and heritage and designed by Japanese architectural studio Kengo Kuma & Associates. Kempinski Saigon River will have 100 guestrooms and suites,and is currently being developed in cooperation with Vietnamese...

Exclusive retreat on the Wadden Sea

Exclusive retreat on the Wadden Sea

Previous Next The 5-star superior hotel Severins's Resort & Spa on the eastern outskirts of Keitum on Sylt was opened in 2014 after almost 12 years of planning. The hotel complex, developed and operated by the Zech Group, extends over an area of 30,000 qm ....

Whitbread raises target for Irish market

Whitbread raises target for Irish market

Whitbread, owner of the Premier Inn and Hub hotel brands, has upgraded its expectations for the Irish hotel market. It has set a new, higher medium term target of 5,000 rooms in the Irish market, taking account of its experience to date, and of market fundamentals....

ABOUT THE CHAIN

Westin, known for its full-service hotels, resorts and residences around the world, is a lifestyle brand competing in the upper-upscale sector.

[showlayout id=510774]

[brbl_post_list include_categories=”40,4,5,7,3,2″ order=”DESC” posts_number=”5″ show_excerpt=”off” show_date=”on” date_format=”d M Y” item_padding=”0px|0px|0px|0px|false|false” image_spacing=”15px” _builder_version=”4.7.1″ _module_preset=”default” title_font=”Lato|700|||||||” title_text_color=”#58585a” title_font_size=”16px” title_line_height=”1.2em” meta_font=”Lato||||||||” meta_text_color=”#969696″ meta_font_size=”12px” background_color=”#ffffff” custom_margin=”||50px||false|false” custom_padding=”20px|20px|0px|1px|false|false” border_radii_image=”on|758px|758px|758px|758px” border_color_all_image=”#333333″ border_color_all_post=”#333333″ border_color_all_main=”#333333″ border_radii_image__hover_enabled=”on|hover” border_radii_image__hover=”on|0px|0px|0px|0px” title_text_color__hover_enabled=”on|hover” title_text_color__hover=”#b93131″][/brbl_post_list]

RELATED ARTICLES