Mecca could see hotel development drive as pilgrim numbers bounce back

by | 04 Oct 2022 | Pipeline

Pictured: rendering of Radisson Makkah Thakher City.

This year has seen 1 million pilgrims descend on the Saudi Arabian city of Mecca (also known as Makkah) to perform Hajj for the first time since the pandemic. This could prompt hotel developers to beef up accommodation options in the area.

The recovery in Islamic pilgrimage journey figures comes as the country’s Ministry of Hajj and Umrah launches a digital app to facilitate travel plans. This Nusuk platform also integrates hotel bookings, therefore providing another opportunity to make booking more efficient and therefore up visitor totals.

Pipeline megaprojects

Whether these latest developments spur hotel investments further, there are already at least 30,000 high end keys heading to the city’s portfolio over the next few years, according to the TOPHOTELPROJECTS database.

Of the 26 projects currently recorded, a huge 9,760 rooms are in just one project: Abraj Kudai Towers, set to be the largest hotel in the world. With a total site area of approximately 60,000 sq metres and total built-up area of around 1.4 million sq m, the five star project is a residential and commercial complex that consists of a large podium topped by 12 towers accommodating several elements such as a podium housing a bus station, a shopping mall, restaurants and food courts, a convention centre and car parks. It’s due for completion in Q4 2023.

Major brands

Radisson Hotel Group is one Mecca megaproject proponent, with three hotels within the Thakher Makkah urban development completing in Q3 2023. Park Inn by Radisson Makkah Thakher City Tower West, Park Inn by Radisson Makkah Thakher City Tower East and Radisson Hotel Makkah Thakher City will add a total of 992 rooms and apartments, doubling the group’s portfolio in the city.

Archipelago International’s Alana brand is another leading name in the city’s hotel pipeline, with two adjacent sites underway: Jabal Omar The Alana Makkah and Jabal Omar The Royal Alana Makkah. Both will deliver 620 keys in Q1 2024.

Upscale dominance

In terms of property quality, 15 out of the 26 projects in the database are upscale four star sites, equating to 58% of the total. Nine hotels are luxury five star builds and another two are midscale three stars.

The pipeline is currently due to peak in 2023 with nine launches, while this year takes second spot with another six sites scheduled to open. A further four sites are lined up for 2024, with the remaining eight either yet to be given an opening date, or slated for 2025 and beyond.

Many TOPHOTELNEWS articles draw on exclusive information from the TOPHOTELPROJECTS construction database. This subscription-based product includes details of thousands of hotel projects around the world, along with the key decision-makers behind them. Please note, our data may differ from records held by other organisations. Generally, the database focuses on four- and five-star schemes of significant scale; tracks projects in either the vision, pre-planning, planning, under-construction, pre-opening or newly opened phase; and covers newbuilds, extensions, refurbishments and conversions.

Learn more

Related Articles

Abu Dhabi sets out growth plan

Abu Dhabi sets out growth plan

The rulers of Abu Dhabi have approved a new tourism strategy to drive growth in visitors to the emirate, over the next few years to the 2030 milestone.  In common with other parts of the region, the focus is on broadening the area's appeal to international tourists,...

Cheval joins GHA

Cheval joins GHA

Serviced apartment group Cheval Collection has signed to link its portfolio to the Global Hotel Alliance, recognising the value of being part of a larger loyalty programme as it seeks to grow its international presence.  The GHA, which lays claim to being the world's...

Brands chase Indian growth

Brands chase Indian growth

India’s hotel market enjoyed a fourfold increase in investment volumes in 2023, with USD401m of properties traded.  A market report from agents JLL notes that while one third of these transactions were forced by insolvency processes, fully 25% of the deals involved...

IHG builds China signing pace

IHG builds China signing pace

IHG Hotels & Resorts has been on the road in China, underlining its commitment to grow its presence further across the country. At the end of March 2024, the roadshow arrived in Beijing, where the group signed 24 new sites for its hotel brands. Of the 24, fully 19...

Investors back Alpine hotels

Investors back Alpine hotels

Alpine ski resorts are seeing a growth in interest from hotel investors, with transaction volumes doubling over the last two years. According to research by agent JLL, more than EUR800m of hotels have been sold across the Savoie and Haute-Savoie regions alone over the...

Visitors return to Hong Kong

Visitors return to Hong Kong

Hong Kong’s hotel market has finally made it back to performance levels comparable with the period prior to the Covid-19 pandemic. In February 2024, occupancy during the Lunar New Year holiday averaged 93.4% at room rates averaging HKD2,725 which, report agents CBRE,...