A priority growth market
The latest agreements demonstrate owner and guest appetite for brands across each of IHG’s Luxury and Lifestyle (Hotel Indigo), Premium (voco hotels), and Essentials (Holiday Inn Express) collections, in what is one of the company’s priority growth markets in Europe.
Willemijn Geels, Vice President, Development, Europe, IHG Hotels & Resorts, commented: “We are thrilled to expand our presence in Spain with these four outstanding properties in key tourist and business destinations across the country. The addition of over 500 rooms in Spain, alongside the recently announced 1,000 rooms in Portugal, will contribute a 10% increase in our room count across Iberia, emphasising our commitment to growth in the region.”
The country also has seen great growth in recent years with key openings and brand debuts across IHG’s luxury and lifestyle collection. These properties include Six Senses Ibiza and Kimpton Vividora Barcelona.
The new additions to Spain’s pipeline include the 82-room Hotel Indigo in Jerez de la Frontera, expected to open in 2026. There will also be the voco Granada, opening in 2026 and with 167 rooms.
Strong pipeline
IHG currently has 55 hotels operating under eight brands in the country, including Six Senses, InterContinental, Kimpton, Hotel Indigo, voco, Crowne Plaza, Holiday Inn Express, and Holiday Inn.
Over the last five years, the company has opened more than ten hotels in Spain including Kimpton Vividora, InterContinental Barcelona, Six Senses Ibiza, and voco Madrid – Retiro.
This also includes a strong pipeline of 12 properties, including Staybridge Suites Malaga, which is set to open later this year and mark the brand’s debut in Spain.
In 2022, IHG signed a long-term commercial agreement with award-winning Iberostar Hotels & Resorts, making it the company’s 18th brand and significantly boosting its footprint in resort and all-inclusive hotels – a high-growth market segment where there is clear demand from guests and IHG One Rewards members.
