Boutique extended stay brand debuts in Boston

by | 26 Aug 2022 | Hotel Projects, Projects, Refurbishments

Luxury brand AKA is bringing its extended stay boutique format to Boston, USA, with the conversion of an existing hotel.

Previously the Loews Boston Hotel, the 225-room property will undergo a design refresh while still in operation to become Hotel AKA Back Bay Boston.

$20 million makeover

AKA’s joint venture with Electra America, Electra America Hospitality Group (EAHG), acquired the property and is dedicating $20 million in capital for the renovation.

The upgrades will infuse the hotel with AKA facets to cater to the ‘bleisure’ segment of blended business and leisure travel. Originally the headquarters of The Boston Police Department from 1926 to 1990, the hotel will have nods to the property’s past following its design refresh.

Enhancements in detail

Renovations to the public spaces include updates to the restaurant and bar, Precinct Kitchen+Bar, serving classic American dishes and New England seafood. Precinct Kitchen+Bar will be home to a whiskey cellar and wine tasting room for guests and events. A new private dining room with a spiral staircase as a focal point will also be added.

The hotel’s lobby will feature a library with an intimate seating area to enjoy morning coffee, afternoon tea and evening cocktails amongst live music. Additional enhancements under renovation include a large, second floor fitness centre; tranquil spa; theatre; and a newly reimagined rooftop. The 222 guestrooms, two suites and one expansive penthouse suite will undergo a soft design update.

New England gateway

AKA CEO Larry Korman said: “As we continue our ambitious yet thoughtful growth strategy, we remain dedicated in our commitment to developing the AKA brand in the country’s most culturally significant destinations.

“Boston has long been a city of interest and we are delighted to introduce the bespoke AKA experience to Boston’s discerning visitors. Rich with history, bustling with business and educational institutions, as well as architecture and design reminiscent of an English city, Boston is a gateway into New England for the brand.”

Upper upscale opportunity

EAHG CEO Russ Urban added: “This was an excellent opportunity to acquire a well-maintained, upper upscale hotel in the capital of New England, where several prestigious academic institutions, iconic cultural destinations, and the nation’s largest life science/biotech cluster are generating strong demand.

“While Boston’s hotel recovery has trailed some markets, it’s poised for a strong rebound once business and group travel returns in earnest.”

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