Radisson Hotel Group has introduced a new global program aimed at the extended-stay market, betting that longer trips are becoming a bigger part of business travel.
The program, called Long Stays by Radisson Hotels, brings together hotels and apartment units across the company’s portfolio under one booking system. It’s built mainly for corporate travel buyers, relocation firms, and travel management companies that need to book stays lasting weeks or months rather than a few nights.
What It’s All About
Instead of negotiating separate deals hotel by hotel, partners now get access to standardized rates, consistent booking terms, and set commission structures across participating properties. Pricing is tiered based on how long a guest stays, which the company says should speed up bookings and cut down on back-and-forth negotiations.
The program also plugs into existing booking channels, including GDS systems and corporate travel agreements, so partners can use their current processes without learning something new.
Gianni Di Fede, Chief Commercial Officer at Radisson Hotel Group, said the goal is to make it easier for partners to compete for long-stay business. “By combining structured commercial terms with a consistent guest experience, we’re making it easier to win and service long-stay business at scale, while strengthening customer loyalty,” he said.
Why Now?
The move comes as companies increasingly need flexible lodging for things like international assignments, infrastructure projects, consulting work, healthcare staffing, and other forms of workforce mobility. Radisson points to demand growth in cities such as Dubai, Riyadh, Zurich, and Amsterdam as evidence the segment is expanding, particularly across the EMEA and APAC regions.
For guests, the program includes a few perks tailored to longer stays: a dedicated hotel contact, help planning ahead of arrival, flexible housekeeping schedules, and in-room setups meant for extended use rather than a quick overnight. The idea is to keep the experience consistent whether a stay was booked through a corporate agreement or the new long-stay channel.
The Bigger Picture
Extended-stay travel has been one of the faster-growing categories in hospitality, and hotel groups have been racing to capture more of that business. Radisson’s approach leans on standardization, giving partners one set of rules to work with across markets rather than a patchwork of local agreements.
Whether the new structure meaningfully shifts booking volume remains to be seen, but the company is positioning itself to compete more directly for the kind of longer, higher-value stays that come with corporate relocation and project-based travel.