Viral social media video motivates luxury hotels in China to do better
A new video that went viral online shows maids at a luxury hotel, using the same sponges they use to clean sinks to also clean the cups available in the room
Luxury Chinese hotels managed by Hilton, Marriott and several other well-known global chains have now issued apologies for unhygienic practices. These apologies come after a video went viral on social media, showing housekeeping staff at a luxury hotel using the same sponges to clean cups as they use to clean sinks. This same video also contained footage of the maids using guest towels in order to wipe down bathroom surfaces.
The statements came from the major hotel companies soon after an 11-minute video was posted on Weibo, which is an increasingly popular social networking site. This video purported to show hidden-camera footage, and in that footage, the hotel cleaning staffs were working at various properties operated by Shangri-La Asia Ltd., Hilton Worldwide Holdings Inc. and other major international hospitality companies. So far, the video has gotten a total of 29 million views, in the process eliciting thousands upon thousands of both comments and shares.
This, however, is far from being an isolated incident, or even one that could be considered unusual. In fact, in recent years as video equipment has become more accessible, hidden-camera videos of housekeeping staff behaving badly at Chinese luxury hotels surface has started to surface fairly often via the usual social media channels. From the hospitality companies perspective, the entire issue is a challenging one. Factors such as worker shortages, as well as it should be noted the low pay offer by hotels, often make it hard for those hotels to pressure their employees to follow the rules, lest they put too much pressure on their staffs and send them looking for other similarly low-paying and high-demand employment elsewhere.
A statement issued Thursday by China’s Ministry of Culture and Tourism said “all levels of cultural and tourism authorities should draw inferences and give high priority to the supervision of tourism service quality.”
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