Tradition and experimentation for an “extra-ordinary” project
Founded in 1921 as a “Workshop for the processing of brass and nickel silver sheet metal, with foundry”, Alessihas gradually evolved to become one of the leading “Factories of Italian design”.Metalwork has always been the very heart of Alessi, a skill acquired as part of the art of shaping materials. Over the course of the company’s history, stretching back almost a century, the Alessi workshop has lived different ages of metal: in the early days it was about pewter and nickel silver, then later brass and copper, before focusing on steel, which is today an essential part of the Crusinallo factory’s identity.
The “Extra Ordinary Metal” collection brings together the manufacturing expertise of Alessi and quintessential elements of Italian culture, exploring exciting new definitions of metallic surfaces. Brass, a malleable material used by the company since the 1930s, has been chosen to offer an industrial take on a refined, ancient goldsmith’s technique: Etruscan granulation.
Granulation is a sophisticated technique that involves welding tiny gold or silver spheres onto a metal foil. Its history has spanned a wide variety of times, places and cultures, becoming a highly expressive means for producing beautiful jewellery.
Within the “Extra Ordinary Metal project”, the granulation – obtained through a cold milling process – is applied to a miscellaneous series of projects, creating a lavish interaction with light, for gleaming surfaces capable of enhancing complex shapes as well as pure, simple lines. The arrangement of the “granules” follows a geometric order generated by the Fibonacci sequence, named after the Italian mathematician who identified the numerical code behind the Golden Ratio, one of the principles that governs shapes in nature.
The “Extra Ordinary Metal” collection includes:
the “Ellipse” container designed by Abi Alice,
the “Amfitheatrof” bowl designed by CSA/Francesca Amfitheatrof,
the “Port” basket, the “Foix” round tray, the “Sitges” placemat and bottle coaster designed by Lluis Clotet,
the “Alice” tray designed by Odile Decq,
the “Colombina collection” tray designed by Doriana and Massimiliano Fuksas,
the “Recinto” rectangular tray designed by Alessandro Mendini,
the “JM14” and “JM17” series of trays and baskets designed by Jasper Morrison
the “LA ROSA” fruit bowl designed by LPWK/Emma Silvestris,
the “UTA17” basket designed by Ufficio Tecnico Alessi.
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