The enduring appeal of Deco

Fortune brands
On the 95th anniversary of the great Paris exhibition that gave Art Deco its name, Deco-inspired design remains the epitome of luxury.

Victoria + Albert Ravello bath with Deco brassware by Perrin & Rowe

On the 95th anniversary of the great Paris exhibition that gave Art Deco its name, Deco-inspired design remains the epitome of luxury.

This April marks the 95th anniversary of the opening of the Exposition internationale des arts décoratifs et industriels modernes in Paris. Few exhibitions before or since have had such a profound cultural influence. It gave its name to the Art Deco movement and marked its zenith. Today, Deco is a shorthand for bold geometric designs that are made with the finest materials to the highest quality. This association with luxury is one of the reasons why Deco has become an enduring choice for hotel designers. It need not be implemented rigidly, however. Even small touches within a hotel bathroom, for example, can add style and character. Victoria + Albert produce a number of baths that offer designers a hint of Deco glamour. The Ravello has arched ends, creating an elegant, symmetrical silhouette. At the recent KBB exhibition at the NEC in Birmingham, this bath (matched with Perrin & Rowe Deco taps in Pewter) was one of the stand-out displays. For an even bolder profile, consider the Pescadero with its wave-shaped rim. Specified with a gloss black exterior, it is a modern interpretation of Deco principles. For further information about any Victoria + Albert® bath or basin, email [email protected] or phone +44 1952 221 100.

 

Victoria + Albert Baths is a British brand with a worldwide reputation for creating beautiful freestanding baths and basins. Formed in 1996 with a passion for baths and bathing, the organisation has a head office in the UK.

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