TFE Hotels has set aside $100 million to refurbish and reposition its first-generation Adina apartment hotels. The work covers some of the company’s best-known properties across Australia, Europe, and the United Kingdom. Funds will go toward redesigned guest rooms, public spaces, and amenities. The company also has a growing pipeline of projects in New Zealand, the United Kingdom, and Singapore.

CEO Antony Ritch said travelers increasingly want a stay that combines home-style living with full hotel services. He said the company is also working with third-party owners to bring the same approach to hotels it does not own. The focus is on larger living spaces, relaxed Australian hospitality, and a stronger design approach.

Projects in Australia and Europe

The program follows August’s reopening of Adina Darling Harbour in Sydney. The 114-room property opened 26 years ago and has now been reworked as a contemporary harborside hotel after a multi-million-dollar overhaul. Adina Town Hall in Sydney finished a full redesign last year. Adina Perth is next in line and is scheduled for its own multi-million-dollar refurbishment.

In Germany, Adina Frankfurt Neue Oper is partway through a 12-month refurbishment of its 134 apartments and public spaces. Moritz Klein, TFE’s Head of Operations for the EU and the UK, said environmental, social, and governance principles are built into the design. He pointed to long-lasting materials and responsibly sourced products as part of that approach. The Frankfurt project is one of the larger European undertakings in the program.

In Hungary, Adina Budapest recently wrapped up a nine-month refurbishment. The project gave 75 guest rooms in the main wing a refreshed contemporary look, and it updated the public areas as well. General Manager Angéla Gergye said guest response has been overwhelmingly positive. The Budapest property now serves as an early example of how the program is playing out in practice.

New Openings and Guest Experience

Alongside the refurbishments, TFE is adding new Adina hotels in Brisbane, Hobart, Cambridge, and Glasgow. The company is also rolling out new brand activations and a digital Guest Experience Platform across its portfolio. Ritch said these steps are meant to make the stay more connected, design-led, and focused on the guest. He added that the investment reflects where the company expects traveler expectations to head.

The plan includes several elements:

• Design-led upgrades to guest rooms, public spaces, and amenities
• New hotels in Brisbane, Hobart, Cambridge, and Glasgow
• A digital platform to link the guest experience across properties
• Continued work with third-party owners on their hotels

TFE has not detailed how the $100 million will be divided among individual properties. Projects in New Zealand, the United Kingdom, and Singapore are still in the pipeline, so more announcements could follow as those plans take shape.