Rotana to make Algerian debut
Imagery courtesy of Rotana.
Rotana has revealed its first foray into the Algerian market with an upcoming resort in the port city of Oran.
Azure Rotana Resort & Spa is set to open in March 2023, catering to both business and leisure travellers.
Full offering
Combining authenticity and contemporary designs, the property will boast 185 spacious rooms and suites including eight sea view ambassador suites. An array of food and beverage options will be served from five outlets including a lobby lounge, a shisha terrace, an all-day dining restaurant, a pool bar, and a specialty restaurant.
Furthermore, the hotel will offer a range of services and amenities including a state-of-the-art spa and treatment rooms, indoor and outdoor swimming pools, a sauna, and a kid’s club. The grand ballroom will cater for up to 300 people in addition to three fully equipped meeting venues and a business centre.
Algerian aspirations
Guy Hutchinson, president and CEO of Rotana said: “As we continue expanding our footprint in the region, Azure Rotana Resort & Spa represents a key milestone for us as our first hotel in Algeria. North Africa has tremendous potential, and we look forward to further growing our portfolio in the region. Setting new standards in design and hospitality, our new resort will ensure we deliver on our brand promise of ‘treasure time’ and make for a great destination holiday for families and visitors to enjoy.”
Saradjia Ali, CEO of Chez Saradjia Group, owning company of Azure Rotana Resort & Spa, added: “Rotana is our partner of choice to help realise our aspirations for the hospitality landscape in Algeria. With their experience in hotel management, we are confident of achieving our project goals that will serve the tourism and hospitality sectors even further. We look forward to providing guests with a memorable experience taking advantage of Azure’s stunning beachfront setting.”
North African drive
As Rotana continues to expand in the region and diversify its portfolio, it believes that Azure Rotana Resort & Spa represents the group’s commitment to development in North Africa and beyond.
The latest pipeline addition comes hot on the heels of the Luxor Rotana announcement, with that property adding 319 rooms to the brand’s portfolio when it opens in Egypt in Q4 2023.
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Rotana combines a unique understanding of the culture and communities of the Middle East with the collective expertise of an executive team contributing to years of international experience in the service industry.
