Project of the Week: W Edinburgh

by | 18 Oct 2021 | Project of the Week, Projects

W Edinburgh (imagery: © Jestico + Whiles)

The architecturally striking W Edinburgh, which features a golden façade crafted from a winding steel ribbon, has won our new Project of the Week title.

W Hotels’ latest scheme has certainly got people talking thanks to its unique design concept.

A modern landmark

Currently under construction and planned for completion in late 2022, W Edinburgh will bring bold architecture and a vibrant lifestyle offering to the Scottish capital. Behind a façade featuring a winding steel ribbon – reflecting the city’s festival spirit – this 12-storey structure will be the centrepiece of Nuveen Real Estate’s Edinburgh St James scheme.

Part of a 1.7 million sq ft development, incorporating retail, leisure and entertainment facilities along with residential apartments, this W hotel aims to help redefine the city’s hospitality landscape. Accordingly, it’ll fuse the brand’s signature amenities with modern design and W Happenings, highlighting what’s new in design, fashion and music.

The striking architecture is being overseen by Jestico + Whiles and Allan Murray Architects, with Jestico + Whiles also designing the hotel’s interiors.

Vibrant lifestyle amenities

The new W hotel will accommodate visitors across 244 stylish guestrooms, including 20 suites and one Extreme Wow Suite, which is the brand’s take on a presidential suite. While staying here, guests will benefit from the brand’s signature Whatever / Whenever service philosophy.

A real highlight of this property will be its rooftop bar and outdoor terrace, pairing exciting cocktails and cuisine with 360-degree views over the historic city. Among the other noteworthy amenities planned are the W Lounge (a reimagining of the traditional hotel lobby), a signature restaurant, a Fit workout facility and an Away spa, with special functions hosted in 2,450 sq ft of modern event space.

Many TOPHOTELNEWS articles draw on exclusive information from the TOPHOTELPROJECTS construction database. This subscription-based product includes details of thousands of hotel projects around the world, along with the key decision-makers behind them. Please note, our data may differ from records held by other organisations. Generally, the database focuses on four- and five-star schemes of significant scale; tracks projects in either the vision, pre-planning, planning, under-construction, pre-opening or newly opened phase; and covers newbuilds, extensions, refurbishments and conversions.

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Born from the bold attitude and 24/7 culture of New York City, W Hotels, part of Marriott International, is disrupting and redefining the global hospitality scene.



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