In today’s highly competitive market, Oceania Hotels understands the value of having a top-quality hotel website to inspire travel, instill confidence, and provide a smooth, personalized, and intuitive journey for guests. Building on its current use of iHotelier® Central Reservations System and Guest Management Solutions (GMS), Oceania is adding Web Solutions and the expanded GMS solution package with Guest Portal, so they can now leverage the full power of hospitality’s only integrated end-to-end eCommerce solution – the Amadeus Integrated Booking Suite (iHotelier® + GMS + Web) – to drive direct bookings, optimize costs, increase guest loyalty, and allow for more guest personalization.
In addition, Oceania has added Amadeus’ digital media solutions to its agreement in an effort to help increase direct bookings by increasing the online visibility of their new, Amadeus-powered website.
Amadeus Web Solutions are particularly well-suited for multi-property hotel groups like Oceania, as they use features such as a module-based approach to data storage that allows hoteliers to efficiently manage their online presence. Featuring a Content Management System (CMS) built specifically for hotels, Amadeus Web Solutions provide hoteliers with an easy way to build and maintain a customer-facing website, drive direct bookings, and gain guest loyalty.
The powerful Amadeus Integrated Booking Suite (AIBS) – a combination of Hotelier® Central Reservations System, Guest Management Solutions and Amadeus Web Solutions – provides hotel chains with a connected technology ecosystem to more efficiently manage their distribution, booking strategy, web design, loyalty/member programs, and guest communications, while helping to deliver a smooth, user-friendly experience to the guest at every stage of their journey.
Amadeus’ Digital Media Solutions help hotels drive traffic, increase website visibility, and increase direct bookings through cross-channel advertising across display, paid search, and social media.
“Our partnership with Amadeus is enabling our brand to grow,” said Rozenn Branellec Dumon, CEO, Oceania Hotels. “The addition of Amadeus Web Solutions and expanded GMS solutions will help support loyalty and member program goals while providing our guests with an improved shopping experience. In addition, the centralized view of online content and streamlined workflows will enable the simplification of the teams’ day-to-day tasks, time savings, and cost reductions.”
“We are pleased to continue to support and expand our partnership with Oceania Hotels, providing a web presence and connected technology ecosystem to more effectively manage their business,” added Alejandro Lista, Regional VP Southern Europe, Hospitality, Amadeus. “With the power of the Amadeus Integrated Booking Suite, Oceania Hotels can equip their properties with the tools they need to offer guests the right offer on the right channel at the right time – a win-win to drive demand and guest loyalty while optimizing operations and delivering a better guest experience.”