Marriott continues to expand their hotel empire with a new opening set for 2020 in the American playground of Las Vegas. We take a look inside the new venture.
Marriott lands on the Strip
A recent press release by Marriott International has announced plans to open a new hotel in Las Vegas in 2020. The property, which will be the result of a partnership between Marriott International and global development firm Witkoff, will be named The Drew Las Vegas. It will be Las Vegas’ debut EDITION brand as well as being the first JW Marriott on the Strip. Located at 2755 Las Vegas Boulevard South, the new property will be an integrated resort that will combine a hotel and casino, as well as other facilities. The complex will house an incredible 4,000 guest rooms and suites, as well as 500,000sqft of meeting, events, entertainment and convention space. The hotel will be managed by Marriott International and will provide Marriott customers with a chance to redeem their loyalty points in Las Vegas for the first time. , EVP and Global Chief Development Officer for Marriott International, spoke of the venture, and said, “The Drew Las Vegas will become a landmark property for Marriott International.The resort will give our more than 100 million loyalty members the chance to enjoy our brand of hospitality in one of the most exciting and popular cities in the world, whether the visit is for a convention or a leisure trip.”
A productive new relationship in Las Vegas
The Drew Las Vegas involves many key players in the hospitality industry as well as real estate and development. Marriott International is one of the biggest hotel groups in the world, with a portfolio that boasts over 6,500 hotels and resorts across the world in 127 countries. The group has an impressive total of 30 unique brands, and has established a reputation for reliability and customer service that keeps guests coming back. For this project, they have partnered with New York real estate and investment firm the Witkoff Group, a market leader in the development and operation of large scale residential, commercial and hospitality projects all over the world.
The launch and operations of the hotel will be managed by Two Blackbirds Hospitality, who will ensure a streamlined guest experience across the many sectors of the hotel, including entertainment, retail, nightlife, food and beverage areas and the casino. Steven Witkoff, Witkoff Chairman and Chief Executive Officer, said, “With Marriott International, we have the opportunity to leverage the world’s most powerful group and convention pipeline as well as an unmatched loyalty program to ensure we unlock the unparalleled value of this asset. This acquisition, made in partnership with New Valley LLC, is a well-designed, structurally-sound project with a significant discount to both replacement cost and the implied public market valuations of comparable Las Vegas Strip resorts.”
Let’s take a look at a few other projects currently underway by Marriott: