Lux Collective to debut overwater resort in southeast Asia

by | 14 Oct 2022 | Hotel Projects, Projects

The Lux Collective and P Q Hai Quoc Joint Stock Company have signed a hotel management agreement to build a luxury overwater resort under the Lux Resorts & Hotels brand on the island of Phu Quoc, Vietnam.

Named Luxnam Phu Quoc, the resort is set in one of Asia’s most sought-after destinations and is expected to open in late 2024.

Lagoon location

Said to be one-of-a-kind in Asia, the overwater resort is situated between beach and jungle. The dragon-shaped development consists of two areas connected by a 4-km long jetty over the lagoon.

Luxnam Phu Quoc will sit above the shallow waters and coral reefs of Kien Giang Biosphere Reserve. Its design inspiration originates from reimagined Vietnamese traditions with a minimalist twist, and the group’s sustainability DNA is incorporated throughout the resort.


The 126-villa only resort includes 109 overwater villas (most with private pool), 13 beach pool villas, two penthouses and two beachfront pool mansions. Set overwater on stilts are private one- to five-bedroom villas and penthouses.

The hotel will also feature restaurants with innovative cuisine, a spa, fitness centre, four swimming pools, a children’s playground and other modern facilities and amenities.

Regional first

The Lux Collective CEO Paul Jones said: “We are honoured to partner with the P Q Hai Quoc Joint Stock Company to manage this new built overwater resort located on the remote northern coast of Phu Quoc, which is adjacent to a UNESCO-listed Biosphere Reserve spanning over 314,000 sq m of flora and fauna, evergreen forest and dense mountain range. Inspired by the iconic Maldivian-style overwater resorts, this is a first for Vietnam and the region.”

Duy Tran, CEO of P Q Hai Quoc Joint Stock Company, added: “We are delighted to be the first strategic partner of The Lux Collective in Southeast Asia. Collaborating on the Lux flagship luxury brand, we envision Luxnam Phu Quoc to become one of southeast Asia’s top luxury resort destinations with its unique overwater design and extraordinary experiences.”

The Lux Collective has at least 12 other high end resorts currently under development, including The Lux Al Bridi Resort, bringing 35 keys to Al Dhaid, UAE in Q4 2023, and Lux Luxe Lakes, Chengdu, China, a 180-room project which will form part of an urban eco-city set on a man-made lake, due for completion in Q1 2025.

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Lux* stages exceptional experiences in different locales - whether on the beach, in the city or in nature - by banishing thoughtless patterns and being more simple, fresh and sensory for the benefit of all its guests.

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