Lifestyle and Luxury Lift Accor

Newly opened Raffles The Red Sea © Accor
A strong third quarter performance at Accor was led by the group's luxury and lifestyle brands

Accor Hotels delivered a strong operational performance in the third quarter of 2026, as it picked up its pace of new property signings around the globe.

Global revpar was up 4.9% for the period, as the international hotel group shook off worries around conflict in the Middle East to deliver a solid increase in the performance metric. The group’s luxury and lifestyle properties continued to lead the way, with revpar up 8.9% at luxury brand properties across brands including Delano, Hyde, Mondrian, Fairmont and Sofitel. Lifestyle segment properties saw revpar up 7.1% overall, though the global figure was reduced by a weaker performance in the Middle East. Taking this region out of the calculations, lifestyle revpar was 13.8% across other regions.

Premium, Midscale and Economy Hotels a Strong Supporting Act

Across the group’s premium, midscale and economy brands, which include Pullman, Novotel and Ibis, performance was less strong but still positive, up an average 2.5%. The Brazil market was a standout performer, with revpar at hotels in the Americas region up 6.5%.

Growth metrics for the quarter recorded a 3% net unit growth, while the Accor pipeline grew 9.5%. Nearly 9,000 rooms were added to the group’s inventory during the quarter, as it opened 63 hotels – almost five a week.

One significant corporate move for Accor is the disposal of its stake in Essendi, the business that owns many Accor properties and was previously named AccorInvest. A deal with Blackstone and Colony IM will see the investors acquire Accor’s remaining 30.7% stake in the real estate vehicle, for an initial EUR675 million with a further EUR300 million earnest. Accor will be returning the proceeds to shareholders via a EUR500 million share buyback.

With no slowdown in the group’s opening pace, the coming quarter will see another strong roster of hotel launches. The Sofitel brand will be opening Sofitel Rio de Janeiro Ipanema in Brazil; the massive 1,141 room Sofitel Jabal Omar Makkah in Saudi Arabia; the Sofitel Thalassa Alger Sea & Spa in Algeria; Sofitel Diamond Crown Hai Phong in Vietnam; and in Fiji, Vatu Talei by Sofitel.

Pullman’s Global Pipeline

Among the group’s premium, midscale and economy brands, Pullman has a busy few months ahead with a list of openings around the globe. In China the group has just launched the 198 room Pullman Taizhou Huahong, and over the next few months will add Pullman Shangrao, Pullman Hotel Nanjing Riverside, Pullman Wuhan and Pullman Jinan Changqing.

In its more mature European region, Accor is still finding growth opportunities for Pullman. It will shortly open Pullman Okol Lake Park Golf Resort & Spa in Bulgaria, a combined hotel and branded residences. While Pullman Kolasin Breza will open in Montenegro in time for the winter ski season.

Accor is confident of its momentum continuing. The group upgraded its full year outlook, expecting group revpar to come in at the upper end of its 2-2.5% range, with ebitda of somewhere close to EUR1,285 million. Network growth is expected to land in the range of 3-3.5% for the full year.

Please note: Information regarding project details—including but not limited to opening dates, room counts, and branding—for hotels under development can change as projects progress. The information in this article reflects the most accurate details available at the time of writing and may not be updated afterward.

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