Lake Como to welcome new Edition

Image © Bain Capital Credit 
Marriott International has signed an agreement with Bain Capital Credit and Omnam Group to bring its Edition Hotels brand to Lake Como, Italy.

Image © Bain Capital Credit 

Marriott International has signed an agreement with Bain Capital Credit and Omnam Group to bring its Edition Hotels brand to Lake Como, Italy.

Owned and developed by Bain Capital and Omnam Group through a fund managed by Kryalos SGR, The Lake Como Edition is slated to open in 2025.

Historic conversion

The property is a 19th century building located on the lake’s western shore. It will be converted into a luxury lifestyle destination that brings new life to Lake Como while honouring the intimate history of the building and its rich heritage.

The remodelling will result in 145 luxurious guestrooms, including two penthouse suites, plus a lobby bar, a floating pool, and multiple restaurants and bars overlooking Lake Como.

Under-penetrated market

Josh Fluhr, senior vice president and MD, Edition Hotels, Marriott International, said: “We are excited to work with Bain Capital Credit and Omnam Group to introduce the Edition Hotels brand to one of Italy’s most beautiful destinations. The signing demonstrates guests’ continued demand for luxury accommodations and experiences.”

Fabio Longo, MD of Bain Capital Credit commented: “We are delighted to launch The Lake Como Edition with Omnam and Marriott International. We seek to invest in under-penetrated real estate markets and the Edition brand fills a gap in core leisure markets for differentiated luxury lifestyle hotels and enhances our real estate portfolio in Europe.”

Sophisticated luxury

David Zisser, CEO, Omnam, detailed: “We look forward to bringing the Omnam flair to this unique location and celebrating the natural beauty of Lake Como. This is Omnam’s fourth development in Italy and as always, our team strives to create new experiences while remaining true to the special heritage of our surroundings. Our goal is to create sophisticated luxury that invites everyone to experience and enjoy. Together with Bain Capital Credit, we are excited to team up once again with Marriott International and to bring this vision to life.”

Paolo Bottelli, CEO of Kryalos SGR, added: “There is an incredible opportunity for hotel investments in Italy, not only in large tourist destinations like Rome and Milan but in specific locations that have a strong appeal for guests that look for high quality services and unique experiences. As Kryalos, we are proud to support the entrance of this top brand to Lake Como.”

Edition’s Italian odyssey

Edition is in the process of adding at least two further sites to its Italian portfolio. The brand’s first site in the country, The Rome Edition, is due to open in early 2023. It will feature 95 guestrooms and suites along with two Penthouses each with a private terrace. Amenities will include a signature restaurant with outdoor dining space, a Punch Room Bar, a Rooftop Terrace, a rooftop swimming pool, a spacious hi-tech gym, and two treatment rooms including a couples-massage experience.

Close behind will be The Milan Edition, also due for completion in Q1 2023. This conversion project will bring 116 keys to Italy’s fashion capital.

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Marriott has teamed up with visionary hotelier, Ian Schrager to create the new lifestyle hotel brand, EDITION.

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