IHG has announced the signing of a Crowne Plaza hotel on the NSW South Coast in Australia.

The signing of Crowne Plaza Shell Cove Marina signifies the continued regional expansion of IHG Hotels & Resorts.

A major new development

In partnership with Oscars Group, IHG Hotels & Resorts is set to open the contemporary  Crowne Plaza Shell Cove Marina in 2025.

This property is to be a part of a $1.5 billion master-planned coastal residential, commercial and tourist project that’s set to launch in the Shellharbour region. The site will encompass a man-made harbour and 270-berth marina, parkland and a town centre.

Managing director for IHG Hotels & Resorts Australasia & Pacific, Matt Tripolone, said: “We’re thrilled to be extending our reach across regional NSW with the addition of this stylish, design-forward hotel on the NSW South Coast, highlighting the increasing demand for contemporary new hotels in regional NSW.”

“With an ideal position close to Wollongong and major industry and education hubs, Crowne Plaza Shell Cove Marina will be a popular option for corporate travellers and meeting and event guests, and will feature all the hallmarks business travellers want from a hotel – great connectivity in order to get work done during the day while also being a place that offers the chance for travellers to unwind with a drink at the bar at the end of the day.”

“Leisure travellers will also undoubtedly enjoy the prime coastal location and wonderful leisure amenity. We are excited to be continuing our strong relationship with the Oscars Group and look forward to breaking ground on this landmark development.”

Representing the brand

The 181-key property will reflect the Crowne Plaza brand’s hallmark innovations and design. Signature features will include the Plaza Workspace.

Amenities here will include three dining and drinking outlets including a cafe, restaurant and bar, along with extensive event space and an outdoor pool.

The hotel will benefit from its appealing location at the heart of Shellharbour and close to Wollongong. From here, Sydney is a 1.5-hour drive. Activities in the area include diving, snorkelling and surfing, as well as playing rounds of golf at the 18-hole championship Links Shell Cove golf course.

Damien Cameron from Oscars Group, commented: “We’re very proud of our partnership with IHG Hotels & Resorts and pleased to be growing our relationship with them and embarking on this incredible, new-build Crowne Plaza development with them.”

“We are passionate about the South Coast of NSW and are excited to be growing our presence in the region, particularly as development plans for Shell Cove and the Marina take hold. We look forward to working with the local community and welcoming guests to this stunning new hotel in 2025.”

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