IHG makes double debut in Budapest

Pictured: The signing agreement with Karin Sheppard, SVP, MD, Europe, IHG Hotels & Resorts and István Tiborcz, owner, BDPST Group.
IHG Hotels & Resorts will be introducing the voco and Vignette Collection brands to Hungary with a pair of signings in the capital city, Budapest.

Both properties have been agreed with owner BDPST Group, a Hungarian-based capital investment company and one of the country’s largest hotel owners and operators within the upscale and luxury hospitality market.

First Vignette

The two hotels will be Verno House Budapest, Vignette Collection, which is set to open in summer 2023 under a franchise agreement, and voco Budapest which is due to open in late 2023 with a management agreement.

Verno House Budapest first opened on 15 December 2022 as a luxury lifestyle hotel under the Botaniq collection, a lifestyle umbrella brand of BDPST Group. In summer 2023, Verno House will be franchised by IHG to become a Vignette Collection property.

The hotel is based in a city-centre location overlooking Liberty Square. The 50-key site will have a restaurant with a bar, a library room which can be used as a flexible meeting space, and a small wellness area and gym.

voco refurbishment

The 137-key voco Budapest is due to open in December 2023, following a refurbishment of an already operating D8 hotel, currently managed by BDPST Group.

Suitable for leisure and business guests due to its central location, there will be a lively restaurant on site which will be the hub of the hotel. Touches throughout the property will include bedding made from recycled materials and a locally-inspired treat on arrival.

Prosperous partnership

István Tiborcz, owner of BDPST Group said: “It is an honour that IHG Hotels & Resorts chose us to enter the Hungarian market with these two trendy lifestyle brands. We are confident that this partnership will be prosperous for both parties as we will unlock tremendous synergies by working together.  BDPST Group’s mission is to create cultural values by opening these two properties and IHG is the right partner with whom to achieve our objectives.”

Karin Sheppard, SVP, MD, Europe at IHG, added: “We are delighted to announce two new signings in the elegant city of Budapest. Hungary is one of several growth areas across Europe for IHG and we are looking forward to working closely with BDPST Group to bring both brands to the forefront of Budapest’s flourishing hotel scene, and welcome guests visiting for leisure, business or indeed both.”

Budapest brief

IHG currently has three properties in Budapest; InterContinental Budapest, Crowne Plaza Budapest and Holiday Inn – Budapest Budaörs.

Furthermore, Kimpton Budapest is set to open in 2025. Also a brand debut, the site will be a renovation of Radetzky Barracks in the city centre. Amenities and destination dining at the 135-key hotel will include a rooftop bar.