Hyatt Centric launches sophomore property in the Big Apple

by | 15 Aug 2021 | Design

Designed by VLDG, Hyatt Centric 39th & 5th New York boasts a vibrant colour palette and art nouveau-style features in the heart of Manhattan’s Midtown East neighbourhood.

Hyatt Centric 39th & 5th New York becomes the lifestyle brand’s second property in the US’ largest city.

An exceptional location

Located just a stone’s throw away from iconic sights such as the Chrysler and Empire State buildings, Bryant Park and Fifth Avenue, Hyatt Centric 39th & 5th New York adds an exciting new hospitality offering to this bustling metropolis. Spread across 22 storeys and 162 guestrooms, including six suites, it accommodates guests in an elegant yet comfortable property that reflects the vibrancy of New York City.

“We are thrilled to welcome curious locals and travellers with an adventurous spirit to Hyatt Centric 39th & 5th New York,” said the hotel’s general manager Anthony Damiano. “The property offers guests a true lifestyle experience in the heart of one of the world’s most exciting cities and embraces the people and culture of Midtown East.”

Opulence by design

The Hyatt Centric hotel’s architecture and interiors, designed by New Jersey-based studio VLDG, draws inspiration from New York City’s Gilded Age. This decadent and romantic period has influenced the choice of materials and finishes, and guests will notice various stylistic flourishes such as art nouveau-style gold steel light fixtures, velvet plush seating and floral patterns as they explore the property.

The guestrooms, meanwhile, showcase a jewel-toned colour palette, leather headboards, LED lights around the bed-frame, antique gold floor-length mirrors and a floral stitched curtain design.

Later this year, the hotel will launch a restaurant serving northern Italian dishes infused with local flair, plus a rooftop cocktail bar offering exceptional views of the New York City skyline. There’s also a 535 sq ft ten-person boardroom, gym and 24-hour Lobby Market.

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