Hilton to expand flagship brand in Malaysia

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Hilton has signed an agreement with Tradewinds Corporation Berhad to grow the global hotel chain’s flagship Hilton Hotels & Resorts brand in Malaysia, on the island of Langkawi.
Hilton Burau Bay Resort Langkawi will mark Tradewinds’ fourth property with Hilton, following Hilton Petaling Jaya, Hilton Kuching, and the recently-announced Waldorf Astoria Kuala Lumpur.
Established portfolio
Scheduled to open in 2024, the 251-room resort will be Hilton’s second property in Langkawi, complementing The Nautilus Resort, Curio Collection by Hilton, expected to open in 2023. The resort will also join Hilton’s established portfolio of hotels in Malaysia, where it currently operates 13 properties across three brands, with another nine in the pipeline.
Located in Burau Bay along Langkawi’s western coastline, the resort enjoys a 600-m beachfront view of the Straits of Malacca. The hotel will feature an executive lounge and five dining concepts including an all-day dining restaurant, a specialty restaurant and a pool bar. Wellness facilities comprise the eforea spa, indoor and outdoor pools, fitness centre, basketball and tennis courts. The property will also offer an events space spanning approximately 800 sq m, and a ballroom of approximately 400 sq m.
Raising the bar
Alexandra Jaritz, Hilton’s senior vice president, brand management, Asia Pacific, said: “For over a century, Hilton Hotels & Resorts has set the benchmark for hospitality around the world. With the resort’s prime location, thoughtful design, plentiful dining options and signature Hilton hospitality, I am confident that Hilton Burau Bay Resort Langkawi will raise the bar for exceptional guest experiences here on the island and across the country.”
Tradewinds Corporation Berhad’s MD and group CEO, Muhammad Zainal Ashikin, added: “We are delighted to continue our partnership with Hilton through the upcoming debut of Hilton Burau Bay Resort Langkawi. The resort marks our fourth collaboration with Hilton, underscoring the strong synergies between our companies. We are confident that Hilton Burau Bay Resort Langkawi will be a fine addition to this popular leisure destination and will be well-received by locals and international visitors alike.”
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