DoubleTree maintains Asian forward focus

Pictured: DoubleTree by Hilton Osaka Castle. Imagery © Hilton.
Hilton Worldwide’s upscale brand, DoubleTree by Hilton, is cultivating its Asian aims according to the latest pipeline data from THP.

The line has a fast-growing, global portfolio of 660 hotels with more than 150,000 rooms across 51 countries and territories.

Symbol of comfort

For more than 50 years, DoubleTree by Hilton has continued to be a symbol of comfort for business and leisure travellers around the world, from welcoming guests with its signature, warm DoubleTree chocolate chip cookie, to serving the local community.

DoubleTree by Hilton offers contemporary accommodations and amenities, including unique food and beverage experiences, state-of-the-art fitness offerings and meetings and events spaces.

Global development

Hilton’s latest pipeline figures as at the end of Q2 2023 show that over 200 hotels are in development for the brand globally.

THP currently contains 76 DoubleTree project records, encompassing a total of 15,678 keys.

Asia ahead

Out of the schemes in the database, 67% are headed to Asia, equating to a minimum of 51 sites, as compared to just 10 in Europe, seven in North America, five in Africa, two in Oceania and one in South America.

In terms of individual countries, China is far and away in the lead, with at least 29 projects underway. Tied for a distant second spot on six sites apiece are Saudi Arabia and the USA. Drilling down even further into city counts, we see that all six Saudi developments are in Jeddah, while the Chinese cities of Nanjing, Nantong and Shaoxing are the only other destinations with more than one DoubleTree, on two each.

New and in progress

The vast majority of records are newbuilding projects, that’s 80%/61 developments. Just 11 are refurbishments, three are conversions and one is a property extension.

2024 is seemingly the opening peak, with at least 29 hotels scheduled to complete then. In 2025, confirmed deliveries drop to 13 and then again in 2026, with seven completions. While another 10 are due before the end of this year, the remaining 17 are either slated for further in the future or have yet to be designated a delivery date.

This schedule is reflected in the current project phases, with 51% of THP DoubleTree entries under construction, equating to 39 sites, with a further nine at a pre-opening stage. Another quarter (19 hotels) are in planning, with eight in pre-planning and one at a vision phase.

Asian additions

One of the upcoming Asian introductions is DoubleTree by Hilton Osaka Castle, which will mark the debut of the brand and the third Hilton-managed hotel in Osaka, Japan. Scheduled to open in Q2 2024, the 377-room newbuild hotel will be situated within walking distance of the almost 450-year-old Osaka Castle. Facilities include an indoor pool, a fitness centre, meeting facilities and an executive lounge, while dining options comprise an all-day dining grab and go and a lobby lounge and bar.

A recent addition to the pipeline is DoubleTree by Hilton Hotel Zhangzhou Tefang in the southeastern Chinese province of Fujian. Located in the centre of Zhangzhou, the 212-key hotel will become a new local landmark building when it opens in 2025.