Brand overview: Westin to grow portfolio by 14,000 rooms

by | 31 Mar 2020 | Portfolio

Westin’s portfolio is set to grow by 49 hotels around the world. (Photo: Marriott)

TOPHOTELPROJECTS data shows that in the coming years, Westin will grow its footprint by 49 hotels globally.

Marriott International’s Westin brand will expand its portfolio by 49 hotels and 14,356 rooms in the coming years.

We look at Westin’s key growth regions and which properties are worth watching.

Westin to experience consistent growth

In the next few years, Westin’s footprint will grow quite consistently. 2020 will see the most openings with 18 launches and 5,195 rooms.

2021 follows with 11 new hotels and 2,517 rooms. Another 10 hotels with 3,214 rooms are in the pipeline for 2022. From 2023 onwards, 10 more hotels are already confirmed.

Key growth regions for Westin

APAC leads the list with 25 openings and 7,048 rooms in the coming years. North America comes in second with 24 launches and 3,646 rooms.

The Middle East follows in a distant third place with 4 new hotels and 1,551 rooms. Europe, South America and Africa will see 3, 2 and 1 new hotels each.

Given APAC and North America’s strong position in the regional ranking, it’s no surprise that China and the USA head up the list of Westin’s fastest-growing national hotel markets with 15 and 12 new properties respectively. Australia, Saudi Arabia and the Philippines follow with 3, 2 and 2 hotels each.

Noteworthy new Westin hotels coming soon

The 600-room Westin Manila Bayshore is the largest hotel currently in the brand’s pipeline. It is slated to launch in late 2020 and will be part of the West Site City Resorts World, an urban development which will also be home to the hotel Okura Manila. This new Westin property will give guests access to a vast offering of entertainment facilities including casinos, various dining outlets and wellness facilities.

Located on scenic Huxin Island, the 300-room Westin Zhengzhou Longhu will open in Q3 2020 and be close to corporate offices and commercial areas in the Zhengdong New District. Nearby cultural and natural attractions include a Shaolin monastery and the Songshan and Huanghe Scenic Areas.

In Arizona, the 290-room Westin Tempe will launch by Q1 2021. Its design is meant to create a connection between the hotel and the surrounding buildings and make guests feel immersed in the destination. The property will offer all luxuries and conveniences Westin guests appreciate and provide easy access to the busy downtown area with its many shops, restaurants and bars.

ABOUT THE CHAIN

Westin, known for its full-service hotels, resorts and residences around the world, is a lifestyle brand competing in the upper-upscale sector.