Brand overview: AC Hotels set to add over 9,000 rooms

by | 04 Feb 2021 | Chains

After combing through the TOPHOTELPROJECTS construction database, our researchers can reveal that AC Hotels by Marriott will expand rapidly in the coming years.

In total, 55 properties with 9,407 keys are in the pipeline for AC Hotels by Marriott. We find out what’s in store for one of Marriott International’s most active brands.

AC Hotels projects by year

2021 will see a constant flow of openings, with 31 hotels and 5,107 rooms set to go live, meaning well over half of the AC Hotels projects we’re tracking will complete this year. Seven are already in the pre-opening phase and will welcome their first guests shortly.

2022 is looking a bit less busy, with 13 properties and 2,186 rooms scheduled to open. Only five hotels with 1,149 keys are currently on the books for 2023, while six more are being lined up for 2024 and beyond.

Key growth regions for Marriott’s prolific hotel brand

North America, where Marriot is based, takes the lead on a region-by-region basis, with 39 new hotels and 6,190 additional keys on their way. Of these, no fewer than 35 will launch in the US, growing the country’s offering by 5,535 rooms.

Europe takes second place in terms of growth – it’ll see nine more AC Hotels, bringing 1,919 keys into play. Poland and Germany are the dominant national markets here, with four and two upcoming openings respectively.

Four hotels are also planned in the APAC region, while Latin America will get two new properties and one will launch in Africa.

Top projects in the AC Hotels pipeline

AC by Marriott Hamburg HafenCity will share a building with the Residence Inn by Marriott Hamburg HafenCity when it launches in late 2023. The 510-key AC Hotels property will be perfect for conferences and events thanks to its vast meeting facilities. The sky bar on the 18th floor promises to be another highlight as it’ll offer sweeping views of the harbour and the city. Designed by GMP Architekten, the property will boast a brick facade and design traditional for Hamburg, allowing it to blend seamlessly into its surroundings.

Meanwhile, AC Hotel by Marriott Melbourne, Ringwood will offer three meeting venues spanning 354 sq m upon opening in early 2024. A casual all-day-dining restaurant, a bar and a grab-and-go store will provide guests with food and refreshments at all hours; other noteworthy amenities include an indoor heated pool and a gym. Sunstone Projects has tasked CHT Architects with bringing the brand’s signature style to life.

Another new property in the same Australian city, AC Hotel by Marriott Melbourne Southbank, will be located in a 40-storey mixed-use building in the downtown area. It’ll feature a 24-hour fitness centre, a pool, three F&B outlets and 150 sq m of meetings and events space. Guests will also be able to take advantage of innovative facilities such as the AC Lounge, a co-working hub for gatherings by day and a social hub offering European-style tapas by night. dKO Architecture is behind the property’s daring design and eye-catching structural elements.

Many TOPHOTELNEWS articles draw on exclusive information from the TOPHOTELPROJECTS construction database. This subscription-based product includes details of thousands of hotel projects around the world, along with the key decision-makers behind them. Please note, our data may differ from records held by other organisations. Generally, the database focuses on four- and five-star schemes of significant scale; tracks projects in either the vision, pre-planning, planning, under-construction, pre-opening or newly opened phase; and covers newbuilds, extensions, refurbishments and conversions.

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AC Hotels was born from the vision of Spanish hotelier Antonio Catalan - who wanted to create a new kind of stay for a new kind of traveller that prefers to have fewer things, but expects them to be better than good.

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