After European Union crackdown, Airbnb to show full prices upfront
After EU intervention, the home sharing network must now also make clear whether its hosts are private individuals or professionals.
Airbnb will be changing how it displays accommodation listings following an intervention from the European Union Commission.
The home-sharing giant will now show the full price of the stays that it is offering upfront on the results page. Those prices will include all charges, as well as fees such as service, cleaning charges and local taxes. There will also be no surprise extra costs that appear later on in the booking process.
In addition to more transparency about in its pricing, the platform will also make clear whether the property being listed is being offered by a private or a professional host. Finally, the platform will also now provide an easily accessible link to the Online Dispute Resolution area on its website.
European Union Intervention
These changes in the way that Airbnb does business have come as a direct result of intervention by the European Union.
There were calls from the European Commission as well as the EU consumer authorities back in July 2018. What these changes mean, essentially, is that Airbnb’s presentation of accommodations is now in line with the standards set in the EU consumer law.
“For these summer holidays, Europeans will simply get what they see when they book their holidays,” said Věra Jourová, EU commissioner for justice, consumers and gender equality. “Comparing and booking online accommodation has made it fast and easy for consumers. Now consumers can also trust that the price they see on the first page will be the price to pay in the end. I am very satisfied that Airbnb stood ready to cooperate with the European Commission and national consumer protection authorities to improve the way its platform works. I expect other platforms to follow suit.”
Other changes by Airbnb
The increased transparency with prices and fees is not the only changes that the Airbnb has made as a result of this European Union intervention.
In addition to changing the listing displays, Airbnb has also agreed to revise its terms of service so as to make clear that users can bring a case against Airbnb before the courts of their country of residence; respect users’ basic legal rights to sue a host in case of personal harm or other damages; and commit not to unilaterally change the terms and conditions without clearly informing users in advance and without giving them the possibility to cancel the contract.
Finally, the last major change for Airbnb in recent times is the announcement of Airbnb Luxe, which is a new luxury platform that has more than 2,000 hand-picked properties around the world available for booking, including a $1 million private island.
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