The French hospitality giant has signed a deal with Dur Hospitality to operate the five-star Rixos Obhur Jeddah following a major upgrade of the existing Makarem Annakheel Village scheme.
Further expanding Accor’s footprint in Saudi Arabia, this forthcoming opening will mark the Rixos brand’s debut in the country.
A new partnership in Saudi Arabia
In partnership with Dur Hospitality, Accor has announced the signing of Rixos Obhur Jeddah. The project involves revamping and enhancing the existing Makarem Annakheel Village development, transforming it into ‘a full-fledged tourist resort with a five-star luxury hotel’.
“We are pleased to partner with Dur Hospitality as we truly value their longstanding experience in the Saudi hospitality sector,” said Mark Willis, CEO of Accor India, Middle East, Africa & Turkey.
“We are confident that Rixos Obhur Jeddah will become an outstanding destination taking the hospitality and tourism services in Jeddah, the Bride of the Red Sea and the Kingdom, to the next level. This resort is Rixos’ first project in the Kingdom and we hope this will be the first of several projects on which the group collaborates with Dur Hospitality across the Kingdom.”
Dur Hospitality’s chairman of the board Abdullah bin Mohammed Al-Issa added: “The partnership with Accor is aligned with our strategy to enhance our capabilities and cement our leading position in the Kingdom’s hospitality sector by offering our guests the best services and experiences available in the hospitality industry locally and internationally. This partnership simultaneously contributes to developing the sector’s role in achieving the objectives of Saudi Vision 2030, which inspires us to keep pace with the guests’ expectations and provide them with the latest premium hospitality products and services.”
Luxurious resort experiences
Billed as ‘the first luxurious integrated resort in Jeddah’, Rixos Obhur Jeddah will meet the increasing demand for luxurious hospitality paired with high-quality leisure activities in the area. Among its many highlights will be a fun water park and an exclusive private beach.
The resort will host guests in 247 residential units, including 174 rooms and 73 villas with a Club Prive lounge, as well as a fine-dining restaurant, two specialty beach restaurants and a lounge bar.
Other amenities are to include a central ballroom for events, meeting rooms, a fitness centre, a spa, kids and teens clubs, and several swimming pools. All of this will be set amid green landscaping, golden beaches and a port.
Willis concluded: “Rixos Obhur Jeddah will offer an unparalleled hospitality experience. Guests will enjoy unique entertainment offering as well as diverse and multiple leisure activities, especially families who will live unforgettable moments together.”
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Rixos Hotels, established in 2000, is one of the world’s fastest growing luxury hotel chains.
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