Rotana sets first foot in Senegal

Dakar, Senegal. Image © TD AD / Unsplash
UAE-based hotel management company Rotana is making an entry into Senegal with a 150-key property in the Dakar region.

Arjaan Hotel Apartments by Rotana is expected to be completed by 2026. 

Full facilities

The aparthotel will offer fully furnished spacious studio, one- and two-bedroom apartments. Residents will have access to the Bodylines Fitness & Wellness Club featuring a comprehensive gym, swimming pool, sauna, steam and massage rooms. 

The property also includes four meeting rooms with flexible seating plans and cutting-edge audio-visual technology to suit all business needs. Dining options include an all-day café and 24-hour room service. 

Modern mixed use

The hotel will be located within a modern mixed use development called Les Zeniths, a high-end, state-of-the-art, and environmentally friendly project set in the heart of the urban hub of Diamniadio.

Creating a new destination for both business and leisure, the project will be built with efficiency and sustainability in mind, to meet the challenges posed by the region’s climatic conditions.

Growing market

Makram El Zyr, corporate vice president of development at Rotana, said: “The launch of our first property in Senegal marks a significant milestone for Rotana, and we are excited to be working with HM Group of developers to mark our expansion into West Africa. 

“Senegal is a rapidly growing market and leading tourism development on the African continent. We look forward to delivering on our brand promise ‘Treasured Times’ by offering guests a hassle-free experience and home comforts as they settle down to city life.”

Green development

Ali Bilal, MD of project partner HM Development, added: “We are delighted to be working with Rotana to launch Les Zeniths Arjaan by Rotana, as part of our latest venture in Senegal.

“In addition to the hotel apartments, Les Zeniths is a mixed-use green development comprising residential, office and commercial spaces. Articulated around a shopping mall, it provides great convenience and caters to the diverse needs of those visiting the city for long- or short-stays.”

African pipeline

Rotana currently operates 72 hotels in the Middle East, Africa, Eastern Europe and Türkiye, serving more than six million guests per year, including 10,159 keys across 36 hotels in the UAE alone.

Its African pipeline includes Azure Rotana Resort & Spa, a 185-key hotel which is due to arrive in Oran, Algeria in March 2024, and Luxor Rotana, bringing 319 rooms online in the ancient Egyptian city in Q3 2025.

Please note: Information regarding project details—including but not limited to opening dates, room counts, and branding—for hotels under development can change as projects progress. The information in this article reflects the most accurate details available at the time of writing and may not be updated afterward.

Project of the Week: Hyatt Regency Rishikesh

Hyatt's latest India project pairs five-star hospitality with Rishikesh's wellness culture. Here’s a look at the 200-room Hyatt Regency, now under construction...

Ritz-Carlton Reserve Comes to Shanghai for the First Time

What does a Ritz-Carlton Reserve look like in the middle of a major city? Marriott's Shanghai answer, opening 2030, offers a first look...

Ocean Eden Bay to Become Ocean Allure Eden Bay in November

Coral Spring's Ocean Eden Bay gets a new name and a round of guest upgrades as it joins the Ocean Allure collection this November...